Lifecycle Growth Manager — PLG/SLG (Remote)

ClickHouse; Detroit (MI); Remote; USD 144,000 - 195,000; Full time

Benefits offered by this job

Healthcare contributions

Equity - stock options

Flexible time off

Home office stipend

Global gatherings

Job summary

ClickHouse in Detroit is hiring its first Senior Lifecycle Marketing Manager to own how we engage, activate, and grow our user base across the entire customer journey. You will design the nurture engine powering both our PLG and sales-led motions, building end-to-end lifecycle programs and collaborating with product and engineering teams to improve activation, conversion, and pipeline.

This is a hands-on, individual contributor role that starts from ground up as the first lifecycle marketer,

Qualifications

• 6+ years leading lifecycle, email, or growth marketing programs.
• At least 3 years in a technical product or API company serving developers.
• Proven track record of behavior-triggered lifecycle programs improving activation and pipeline.
• Strong analytical and data-driven decision making.

Responsibilities

• Own lifecycle marketing strategy end-to-end from onboarding to expansion and activation.
• Build behavior-triggered nurture programs responding to product usage and engagement signals.
• Design onboarding journeys for ClickHouse Cloud signups aligning emails with in-product experiences.
• Run always-on nurture for sales-led funnel with segmented, persona-based streams.
• Build and run a testing roadmap for subject lines, cadence, formats, and channels.
• Report lifecycle funnel metrics and identify drop-off points to improve engagement.
• Track industry trends to identify new lifecycle opportunities.

Skills

Lifecycle marketing

Email marketing

Growth marketing

Data analysis

Communication

Project management

Job description

ClickHouse in Detroit is hiring its first Senior Lifecycle Marketing Manager to own how we engage, activate, and grow our user base across the entire customer journey. You will design the nurture engine powering both our PLG and sales-led motions, building end-to-end lifecycle programs and collaborating with product and engineering teams to improve activation, conversion, and pipeline.

This is a hands-on, individual contributor role that starts from ground up as the first lifecycle marketer,