Lifecycle & Community Growth Lead — Self-Serve Focus

No-IP; Reno (NV); On-site; USD 80,000 - 90,000; Full time

Benefits offered by this job

401k with match

Health, Dental, Vision coverage 100%

PTO 20 days + 1 week holidays

Professional development reimbursement

Job summary

No-IP in New York, NY is seeking a Senior Marketing Manager's right hand to own significant funnel pieces end-to-end, driving lifecycle, conversion, content, and community as search shifts to AI-driven discovery.

The role focuses on lifecycle/email marketing for the self-serve funnel, CRO on signup/upgrade flows, content calendar leadership, and PPC/paid social coordination, with an emphasis on strong writing and analytic reporting.

Qualifications

• 4+ years in growth, lifecycle, or content marketing.
• Strong understanding of SEO/SEO fundamentals (AIO/GEO).
• Experience directing PPC strategy and briefs to agency.
• Hands-on with lifecycle/email tools (HubSpot, Salesforce).
• Familiarity with CRO basics: A/B tests and funnel analysis.
• Strong writing skills turning technical info into persuasive content.

Responsibilities

• Own lifecycle/email marketing for the self-serve funnel.
• Own conversion-rate optimization on signup/upgrade flows.
• Own content calendar and translate SEO briefs to production plans.
• Coordinate with the agency on PPC and paid social strategy.
• Run organic social and community presence (Reddit, social).
• Write high-value content: comparison pages, use-cases, landing pages.
• Report on lifecycle, conversion, content, and PPC metrics.

Skills

Growth marketing

Lifecycle/email

Content marketing

SEO/SEM

PPC management

CRO

Strong writing

Tools

HubSpot

Salesforce

Job description

No-IP in New York, NY is seeking a Senior Marketing Manager's right hand to own significant funnel pieces end-to-end, driving lifecycle, conversion, content, and community as search shifts to AI-driven discovery.

The role focuses on lifecycle/email marketing for the self-serve funnel, CRO on signup/upgrade flows, content calendar leadership, and PPC/paid social coordination, with an emphasis on strong writing and analytic reporting.