Growth & Community Marketing Lead

Captivate, LLC; New York (NY); On-site; USD 80,000 - 90,000; Full time

Benefits offered by this job

401k match

Health, dental, vision covered

20 days PTO

9 paid holidays

Professional development reimbursement

Job summary

No-IP is looking for a Growth & Community Marketing Lead to own lifecycle, email marketing, and content across the self-serve funnel. You’ll drive conversions, own community presence on Reddit and social channels, and translate agency SEO briefs into production plans as AI changes discovery.

You’ll work in New York, NY, full-time, 8am–5pm, reporting to Balbina, Senior Marketing Manager. Base salary is $80,000–$90,000 per year, with 401k match and comprehensive benefits (health, dental, vision),

Qualifications

• 4+ years in growth, lifecycle/email, or content marketing.
• Strong understanding of AIO/GEO/SEO.
• Experience directing PPC strategy and briefs - you'll brief our agency.
• Hands-on experience with lifecycle/email tools (HubSpot, Salesforce).
• Familiarity with CRO fundamentals - A/B testing and funnel analysis.
• Strong writing skills: Turn technical information into persuasive content.

Responsibilities

• Own lifecycle/email marketing for the self-serve funnel.
• Own conversion-rate optimization on signup/upgrade flows.
• Own content calendar, translate agency SEO/keyword briefs to a production plan.
• Coordinate with the agency on PPC and paid social strategy.
• Run organic social and community presence (Reddit, social, etc.).
• Write high-value content: comparison pages, use-case, landing pages.
• Report on lifecycle, conversion, content, and PPC metrics.

Skills

Growth marketing

Lifecycle email marketing

Content marketing

Tools

HubSpot

Salesforce

Job description

Growth & Community Marketing Lead

Department: Marketing

Employment Type: Full Time

Location: New York, NY (No-IP)

Reporting To: Balbina, Senior Marketing Manager

Compensation: $80,000 - $90,000 / year

Description

We're looking for someone to be the Senior Marketing Manager's right hand - able to own significant pieces of the funnel end-to-end without needing heavy direction. You'll drive lifecycle, conversion, content, and community across our self-serve consumer base, right as search itself shifts toward AI-driven discovery.

Your Location:

• You’ll work out of the New York, NY area
• Our Office: 425 Maestro Dr Second Floor, Reno, NV 89511

Your Schedule:

• Full Time (40hrs/Wk)
• Monday to Friday: 8am to 5pm

Your Manager:

• Balbina, Senior Marketing Manager

Your Contribution to No-IP:

• Own lifecycle/email marketing for the self-serve funnel
• Own conversion-rate optimization on signup/upgrade flows
• Own content calendar, translate agency SEO/keyword briefs to a production plan
• Coordinate with the agency on PPC and paid social strategy
• Run organic social and community presence (Reddit, social, etc.)
• Write high-value content: comparison pages, use-case, landing pages
• Report on lifecycle, conversion, content, and PPC metrics

Your Ideal Background/Experience:

• 4+ years in growth, lifecycle/email, or content marketing
• Strong understanding of AIO/GEO/SEO
• Experience directing PPC strategy and briefs - you'll brief our agency
• Hands-on experience with lifecycle/email tools (HubSpot, Salesforce)
• Familiarity with CRO fundamentals - A/B testing and funnel analysis
• Strong writing skills: Turn technical information into persuasive content

Nice to Have:

• Background in a subscription, SaaS, or infrastructure/networking product
• Experience supporting a freemium/pricing-model transition or working with an outside agency

No-IP's Contribution to You:

• $80-$90k base salary
• 401k w/match
• Health, Dental, Vision - 100% covered!
• 20 days PTO + 1 week paid holiday closure
• 9 Paid Holidays
• Professional development reimbursement