Lease-Up Marketing Director: Community Growth & Sales

Green Oaks of Holland; Toledo (OH); On-site; USD 110,000 - 170,000; Full time

Job summary

Green Oaks of Holland is seeking a Marketing and Sales Director to lead the lease-up from the ground up. You will drive community marketing and sales programs, build partnerships with physicians, senior centers, and home health providers, and create a compelling social media presence that reflects our mission of love, compassion, and dignity.

In this role you will oversee multiple channels, align marketing with sales, deliver exceptional tours, and implement timely follow-ups while managing the

Qualifications

• Associates Degree preferred.
• Valid Driver's License.
• 3+ years previous sales, marketing, or community outreach required.
• Assisted Living experience preferred.
• Exceptional communication and interpersonal skills.

Responsibilities

• Lead the community marketing and sales program to achieve resident occupancy.
• Build relationships with local professionals to maximize referrals.
• Promote a positive social media presence aligned with our mission and values.
• Manage multiple marketing channels (paid, digital, traditional) to engage residents and stakeholders.
• Bridge marketing and sales with strategies that generate leads and drive revenue.

Skills

Sales experience

Marketing experience

Communication skills

Interpersonal skills

Closing skills

CRM software

Data-driven decisions

Education

Associate degree

Tools

CRM software

Job description

Green Oaks of Holland is seeking a Marketing and Sales Director to lead the lease-up from the ground up. You will drive community marketing and sales programs, build partnerships with physicians, senior centers, and home health providers, and create a compelling social media presence that reflects our mission of love, compassion, and dignity.

In this role you will oversee multiple channels, align marketing with sales, deliver exceptional tours, and implement timely follow-ups while managing the