Lead Product Manager, Salesforce (Hybrid)

Enova International; Denver (CO); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

401(k) match with Roth option

PTO & paid holidays

Sabbatical program

Employee recognition program

Job summary

Enova International is seeking a Salesforce Product Manager to own the strategy, development, and management of our Salesforce platform, including Sales Cloud, Marketing Cloud, and integrations with AWS and contact center systems. You will lead cross-functional teams across sales, marketing, engineering, and operations.

You will define the roadmap, tie initiatives to outcomes like sales productivity and retention, and work closely with Salesforce architects to design data models, automation, and

Qualifications

• 7+ years in Salesforce product management or equivalent
• Knowledge of Salesforce data model, automation, and security
• Experience with Salesforce integrations (REST APIs, Platform Events, Change Data Capture)
• Understanding of governor limits and platform constraints
• Familiarity with Agile/Scrum, Jira, and acceptance criteria writing
• Ability to translate needs into clear requirements and user stories
• Experience shipping products with measurable outcomes in sales or operations

Responsibilities

• Own strategy and roadmap for the Small Business Salesforce platform (Sales Cloud, Financial Services Cloud, Marketing Cloud, Sales Engagement)
• Tie initiatives to measurable outcomes and report results after launch
• Collaborate with Salesforce architects and developers on solution design and security
• Write clear user stories and manage backlog priority and sprint readiness
• Manage integrations between Salesforce and connected systems (AWS, contact center, data warehouse)
• Explain technical trade-offs to non-technical executives
• Conduct discovery with stakeholders to map processes and derive requirements
• Lead adoption of AI features in Salesforce (Agentforce, Einstein)
• Plan seasonal releases and run launch communications and adoption tracking
• Build features compliant with lending and data privacy regulations with Legal/Compliance

Skills

Salesforce product management

Agile/Scrum

Stakeholder communication

Data analysis

Cross-functional leadership

Tools

Salesforce

Jira

AWS

CI/CD

Flow/Apex

Job description

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas or take over sponsorship at this time.

About the Role:

We are currently seeking a highly capable and experienced Salesforce Product Manager to join our Product Management team. In this role, you will be responsible for overseeing the strategy, development, and management of our Salesforce platform, including Sales Cloud, Financial Services Cloud, Marketing Cloud, Sales Engagement, and integrations with AWS and contact center systems. You are expected to bring your Salesforce expertise and lead the evolution of Enova’s current Salesforce implementation. This position calls for a leader who is innovative, decisive, and focused on delivering exceptional products. As a leader you will collaborate with cross‑functional teams including sales, marketing, engineering, and operations.

Responsibilities:

• Own the strategy and roadmap for our Small Business Salesforce platform: Sales Cloud, Financial Services Cloud, Marketing Cloud, and Sales Engagement.
• Tie each initiative to measurable outcomes such as sales productivity, conversion, and customer retention, and report results after launch.
• Partner with Salesforce architects and developers on solution design, including data model, Flow vs. Apex, integrations, and security, while managing tech debt.
• Write clear user stories with testable acceptance criteria, and own backlog priority and sprint readiness.
• Manage integrations and dependencies between Salesforce and connected systems, including AWS services, contact center telephony, marketing automation, and our data warehouse.
• Explain technical decisions and trade‑offs to sales, operations, and executive leaders in terms of cost, risk, timing, and impact on their teams.
• Run discovery with sales reps, managers, and operations teams to map processes and turn their needs into requirements.
• Lead adoption of AI and agentic capabilities in Salesforce, such as Agentforce and Einstein, for sales and operations teams.
• Plan for Salesforce seasonal releases and feature retirements, and run launch communication, training, and adoption tracking.
• Build features that meet lending and communication regulations (TCPA, consent, data privacy) in partnership with Legal and Compliance.

Requirements:

• 7+ years in Salesforce product management, business systems analysis, or consulting, including in‑house ownership of an enterprise Salesforce org
• Working knowledge of the Salesforce data model, automation, and security model, with the ability to read Flow and Apex well enough to evaluate trade‑offs with engineers
• Experience with Salesforce integrations (REST APIs, Platform Events, Change Data Capture, middleware), including diagramming end‑to‑end data flows
• Understanding of platform limits (governor, API, storage) and how they shape solution design
• Familiarity with the Salesforce development lifecycle: sandboxes, source control, CI/CD, and release management
• Ability to query and analyze data using SOQL or SQL and Salesforce reports
• Experience on Agile/Scrum teams using Jira, including writing acceptance criteria
• Track record of explaining technical trade‑offs to non‑technical executives, in writing and in person
• Shipped products with measurable results in sales or customer operations
• Experience leading cross‑functional work across sales, operations, and engineering

Preferred Qualifications:

• Background in lending, fintech, or another regulated industry, including consent management
• Contact center and CTI integrations, and conversation intelligence tools
• Sales Engagement cadences, and Marketing Cloud Engagement or Account Engagement
• AWS integration patterns (Lambda, API Gateway, event‑driven architecture)
• Salesforce certifications such as Administrator, Platform App Builder, Business Analyst, Sales Cloud Consultant, or Agentforce Specialist

Compensation:

The budgeted annual salary range for this position is $120,000 - $160,000. Actual annual salary will be determined based on qualifications, skills, experience, and level assessed during the hiring process and may fall outside of the range shown. Additional compensation for this role may include a bonus. All full‑time employees are eligible to participate in Company benefits, described in more detail here .

• Our hybrid roles require in‑office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This schedule fosters collaboration, team connection, and strategic planning, enhancing communication and effectiveness to drive results.
• Health, dental, and vision insurance including mental health benefits
• 401(k) matching plus a roth option (U.S. Based employees only)
• PTO & paid holidays off
• Sabbatical program (for eligible roles)
• Summer hours (for eligible roles)
• Paid parental leave
• DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
• Employee recognition and rewards program
• Charitable matching and a paid volunteer day…Plus so much more!

About Enova

Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non‑prime consumers and businesses alike, while offering world‑class technology and services to traditional banks—in order to create accessible credit for millions.

Being a values‑driven organization is at the core of Enova’s success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova’s values and culture here .

It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants: Click here to review our California Privacy Policy for Job Applicants.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self‑identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Enova International’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service‑connected disability.

A "recently separated veteran" means any veteran during the three‑year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.