Lead Nurturing & Website Data Specialist

Atom.com; Hoffman Estates (IL); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

401(k)

Health insurance

Dental insurance

Vision insurance

Paid time off

Job summary

Atom is seeking a Lead Nurturing & Website Data Specialist to own the product side of the customer journey—data, emails and notifications, and growth features that guide users from search to signup. This hands-on, technical role dives into analytics, triggers, and in‑product decisions.

You will partner with engineering to implement tracking and experiments, define events and funnels, and turn product data into a prioritized roadmap.

Qualifications

• Define events, track funnels, and monitor usage data.
• Build and manage automated product emails and notifications triggered by product behavior.
• Design and ship growth-oriented product features that guide users through their journey inside Atom.
• Partner with engineering to implement tracking, triggers, and in-product growth experiments.
• Analyze product data to identify drop-off points and opportunities to improve activation and retention.
• Prioritize and ship product-side journey improvements in partnership with design and engineering.

Responsibilities

• Own product analytics and instrumentation: define events, track key funnels, and monitor usage data
• Build and manage automated emails and notifications triggered by product behavior (onboarding, activation, re-engagement)
• Design and ship growth-oriented product features that guide users through their journey inside Atom
• Partner with engineering to implement tracking, triggers, and in-product growth experiments
• Analyze product data to identify drop-off points and opportunities to improve activation and retention
• Prioritize and ship product-side journey improvements in partnership with design and engineering

Skills

Product analytics

Instrumentation / event tracking

Dashboards

Email/notifications automation

Data-driven decision making

Ownership mindset

Tools

Amplitude

Mixpanel

GA4

Job description

Work Location: In person (hybrid)

Come build something real at a fast-growing tech startup, where your work on day one actually moves the business. We're looking for a Lead Nurturing & Website Data Specialist to own the product side of our customer journey: product data, emails and notifications, and the growth features that guide people through Atom.

The Role

As our Lead Nurturing & Website Data Specialist, you'll own the product-side of how customers experience Atom: the data that shows us how people actually use the platform, the emails and notifications triggered by product behavior, and the growth features that guide someone from their first domain search to becoming a customer. This is a hands‑on, technical role. You're not just planning a roadmap; you're deep in the analytics, the triggers, and the product decisions that come out of both.

What You'll Do

• Own product analytics and instrumentation: define events, track key funnels, and monitor usage data
• Build and manage automated emails and notifications triggered by product behavior (onboarding, activation, re‑engagement)
• Design and ship growth-oriented product features that guide users through their journey inside Atom
• Partner with engineering to implement tracking, triggers, and in-product growth experiments
• Analyze product data to identify drop‑off points and opportunities to improve activation and retention
• Prioritize and ship product-side journey improvements in partnership with design and engineering

What You Bring

• 4+ years of experience in product management, growth product, or a similarly technical, data-driven role
• Experience owning product analytics and instrumentation (event tracking, funnels, dashboards)
• Experience building or managing automated product emails and notifications
• Comfort working closely with engineering on both data and feature work
• Strong analytical skills, and comfort turning product data into a prioritized roadmap
• High ownership mindset: able to drive the product side of growth independently

Bonus: experience with product analytics tools (Amplitude, Mixpanel, GA4), notification/automation platforms, or building growth features at a marketplace or SaaS company

Why You'll Like It Here

• Real ownership of the product side of the customer journey, not a slice of someone else's roadmap
• Direct collaboration with our founder and leadership team on product strategy
• Early‑stage exposure to building an AI‑first product from the ground up
• 401(k), health, dental, and vision insurance
• Paid time off

About Atom

Atom is an AI-native premium domain marketplace and ICANN-accredited registrar, built for startups and established businesses ready to secure a strong name, build a stronger brand, and grow faster toward success. We're a fast-growing tech startup that moves quick, ships constantly, and is built for people who love creating something new and aren't afraid to try things nobody's tried yet, and this role is a chance to own the product side of that journey from the ground up.

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Vision insurance