Growth Product Lead – Nurturing & Analytics

Atom.com; Hoffman Estates (IL); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

401(k)

Health insurance

Dental insurance

Vision insurance

Paid time off

Job summary

Atom is seeking a Lead Nurturing & Website Data Specialist to own the product side of the customer journey—data, emails and notifications, and growth features that guide users from search to signup. This hands-on, technical role dives into analytics, triggers, and in‑product decisions.

You will partner with engineering to implement tracking and experiments, define events and funnels, and turn product data into a prioritized roadmap.

Qualifications

• Define events, track funnels, and monitor usage data.
• Build and manage automated product emails and notifications triggered by product behavior.
• Design and ship growth-oriented product features that guide users through their journey inside Atom.
• Partner with engineering to implement tracking, triggers, and in-product growth experiments.
• Analyze product data to identify drop-off points and opportunities to improve activation and retention.
• Prioritize and ship product-side journey improvements in partnership with design and engineering.

Responsibilities

• Own product analytics and instrumentation: define events, track key funnels, and monitor usage data
• Build and manage automated emails and notifications triggered by product behavior (onboarding, activation, re-engagement)
• Design and ship growth-oriented product features that guide users through their journey inside Atom
• Partner with engineering to implement tracking, triggers, and in-product growth experiments
• Analyze product data to identify drop-off points and opportunities to improve activation and retention
• Prioritize and ship product-side journey improvements in partnership with design and engineering

Skills

Product analytics

Instrumentation / event tracking

Dashboards

Email/notifications automation

Data-driven decision making

Ownership mindset

Tools

Amplitude

Mixpanel

GA4

Job description

Atom is seeking a Lead Nurturing & Website Data Specialist to own the product side of the customer journey—data, emails and notifications, and growth features that guide users from search to signup. This hands-on, technical role dives into analytics, triggers, and in‑product decisions.

You will partner with engineering to implement tracking and experiments, define events and funnels, and turn product data into a prioritized roadmap.