Lead MarTech Engineer: Real-Time Data & AI Innovation

JCPenney; Dallas (TX); On-site; USD 104,000 - 173,000; Full time

Benefits offered by this job

Medical/dental/vision insurance (start

401(k) Savings Plan with company match

Associate discount on merchandise

Job summary

Catalyst Brands is seeking a Lead Engineer in Marketing Technology to design, develop, and empower enterprise-scale marketing technology platforms across CDP, loyalty, CRM, personalization, and activation. You will build real-time data solutions leveraging event-driven architectures and scalable pipelines to drive customer engagement and cross-brand loyalty.

You will guide engineering across AWS-based modernization, CI/CD, and DevSecOps, mentor teams, and partner with Marketing, Product,

Qualifications

• Experience with Epsilon customer data, identity, marketing activation, or data onboarding solutions.
• Familiarity with Loyalty Platforms, Marketing Automation Platforms, Customer Journey Orchestration tools, and CRM ecosystems.
• Experience with Snowflake, Databricks, Redshift, or modern cloud-based analytics platforms.
• Experience implementing AI and machine learning capabilities within customer experience or marketing technology solutions.
• Retail, omnichannel, or eCommerce experience strongly preferred.

Responsibilities

• Design, develop, and support enterprise-scale Marketing Technology solutions across CDP, Loyalty, CRM, Personalization, and Activation platforms.
• Develop scalable APIs, microservices, and integrations enabling customer data exchange across enterprise systems.
• Build reusable services for audience segmentation, customer profile management, and campaign activation.

Skills

Marketing tech

Leadership

Mentoring

Stakeholder collaboration

Strategic thinking

Tools

Kafka

Snowflake

Databricks

Redshift

AWS

Job description

Catalyst Brands is seeking a Lead Engineer in Marketing Technology to design, develop, and empower enterprise-scale marketing technology platforms across CDP, loyalty, CRM, personalization, and activation. You will build real-time data solutions leveraging event-driven architectures and scalable pipelines to drive customer engagement and cross-brand loyalty.

You will guide engineering across AWS-based modernization, CI/CD, and DevSecOps, mentor teams, and partner with Marketing, Product,