Lead Engineer, Marketing Tech — Real-Time Personalization

Catalyst Brands LLC; Dallas (TX); On-site; USD 140,000 - 190,000; Full time

Job summary

Catalyst Brands is seeking a Lead Engineer, Marketing Technology to design, build, and scale customer engagement, loyalty, personalization, and marketing activation capabilities across our portfolio of iconic retail brands.

The role sits at the intersection of engineering, customer data, marketing technology, and AI, delivering cloud-native solutions for Customer 360, Cross-Brand Loyalty, and real-time personalization.

Qualifications

• Hands-on engineer with expertise in marketing tech ecosystems and customer data flows.
• Experience with event-driven architectures and modern cloud platforms.
• Strong focus on performance, scalability, and reliability.

Responsibilities

• Design, develop, and support enterprise-scale Marketing Technology solutions across Customer Data Platforms, Loyalty Platforms, CRM systems, Personalization Engines, and Marketing Activation platforms.
• Develop scalable APIs, microservices, and integrations that enable seamless customer data exchange across enterprise systems.
• Build reusable services and capabilities that support audience segmentation, customer profile management, and campaign activation.

Skills

Marketing technology

Customer data

Event-driven architecture

Cloud platforms

APIs & microservices

Tools

Kafka

AWS

Job description

Catalyst Brands is seeking a Lead Engineer, Marketing Technology to design, build, and scale customer engagement, loyalty, personalization, and marketing activation capabilities across our portfolio of iconic retail brands.

The role sits at the intersection of engineering, customer data, marketing technology, and AI, delivering cloud-native solutions for Customer 360, Cross-Brand Loyalty, and real-time personalization.