Lead MarTech Engineer — Real-Time Personalization & Data

Catalyst Brands; Dallas (TX); On-site; USD 104,000 - 173,000; Full time

Benefits offered by this job

Medical/dental/vision insurance from:0

401(k) with company match

Associate discount on Catalyst Brands

Paid vacation/holidays

Job summary

Catalyst Brands is seeking a hands-on Lead Engineer, Marketing Technology to design, build, and scale customer engagement, loyalty, personalization, and marketing activation across its retail brands. You will work at the intersection of engineering, data, and marketing to create scalable, cloud-native solutions enabling Customer 360 and real-time personalization.

You will lead API development, data pipelines, and event-driven architectures, collaborating with Product, Data & Analytics, and

Qualifications

• Experience with customer data, identity, marketing activation, or data onboarding solutions.
• Familiarity with Loyalty Platforms, Marketing Automation Platforms, Customer Journey Orchestration tools, and CRM ecosystems.
• Experience with modern cloud analytics platforms (Snowflake/Databricks/Redshift).
• Experience implementing AI/ML capabilities within MarTech solutions.

Responsibilities

• Lead design, development, and scaling of Marketing Technology platforms across CDP, Loyalty, CRM, and Personalization engines.
• Develop scalable APIs and microservices for cross-system data exchange and activation.
• Build real-time data pipelines and audience segmentation capabilities.
• Deliver secure, scalable cloud-based marketing solutions on AWS and modern platforms.

Skills

Epsilon data & identity

Marketing activation

Event-driven architecture

Cloud platforms (AWS)

APIs & microservices

Data governance

Tools

Snowflake

Databricks

Redshift

Job description

Catalyst Brands is seeking a hands-on Lead Engineer, Marketing Technology to design, build, and scale customer engagement, loyalty, personalization, and marketing activation across its retail brands. You will work at the intersection of engineering, data, and marketing to create scalable, cloud-native solutions enabling Customer 360 and real-time personalization.

You will lead API development, data pipelines, and event-driven architectures, collaborating with Product, Data & Analytics, and