Lead Conversion & Marketing Coordinator

USA Insulation Company, Inc.; Atlanta, Northern (GA, KY); Hybrid; USD 25,000 - 33,000; Full time

Benefits offered by this job

Bonus based on performance

Opportunity for advancement

Paid time off

Training & development

Competitive salary

Free uniforms

Job summary

USA Insulation Company, Inc. is seeking a Lead Management & Marketing Coordinator to turn inquiries into booked appointments and support our marketing engine.

You’ll own our inbound leads, manage CRM tasks, and help keep campaigns on track in a fast-growing, veteran- and family-owned home-services company. You’ll collaborate with a marketing consultant, track performance, and ensure data quality across systems while coordinating basic office tasks.

Qualifications

• A juggler by nature.
• Detail-oriented and extremely organized.
• A self-starter who doesn't need babysitting.
• Great on the phone—confident, clear, polite.
• Quick to understand customer needs and qualify prospects.
• A fast learner who picks up new software, scripts, and processes quickly.
• Comfortable with Microsoft Office and navigating PC tools.

Responsibilities

• Own inbound leads from every source—web inquiries, call-ins, lead-gen partners—no cold calling, ever.
• Be the first voice of the business: professional, friendly, confident, and quick on the draw.
• Run our CRM and our Speed-to-Lead Pipeline Manager (automated texting, calling, emailing).
• Set high-quality appointments for our sales team by building rapport and educating prospects on the value of our services.
• Rehash old leads and past estimates to bring stalled deals back to life.
• Keep data clean, organized, and current across every system.
• Monitor lead flow across both territories so nothing slips through the cracks.
• Be the point person for our marketing consultant, tracking, coordinating, and helping execute campaigns and follow-up initiatives.
• Keep marketing tasks and deadlines organized so nothing gets dropped between plans and execution.
• Help monitor lead and campaign performance, flagging what needs attention and following up on action items.
• Liaise between ownership, sales, and marketing so everyone's rowing in the same direction.
• Handle basic office coordination — but your #1 job is lead conversion and keeping the marketing wheels turning.

Job description

USA Insulation Company, Inc. is seeking a Lead Management & Marketing Coordinator to turn inquiries into booked appointments and support our marketing engine.

You’ll own our inbound leads, manage CRM tasks, and help keep campaigns on track in a fast-growing, veteran- and family-owned home-services company. You’ll collaborate with a marketing consultant, track performance, and ensure data quality across systems while coordinating basic office tasks.