Lead Management and Marketing Coordinator

USA Insulation Louisville - East; Lexington (KY); On-site; USD 25,000 - 33,000; Full time

Benefits offered by this job

Bonus based on performance

Opportunity for advancement

Paid time off

Training & development

Competitive salary

Free uniforms

Job summary

USA Insulation Louisville - East is seeking a Lead Management & Marketing Coordinator to own our inbound leads, set qualified appointments, and support marketing campaigns. You’ll be the first voice to prospects, manage our CRM, and ensure data stays clean and current.

This role emphasizes multitasking across lead flow, scheduling, and campaign support in a fast-paced, family-owned home-services environment.

Qualifications

• Experience with inbound leads management and CRM systems.
• Strong phone presence with professional communication.
• Excellent organization and ability to multitask in a fast-paced environment.
• Willingness to learn marketing campaigns and follow-up workflows.

Responsibilities

• Own inbound leads from all sources and convert them into booked appointments.
• Set high-quality appointments for the sales team and educate prospects on value.
• Manage CRM, data quality, and pipeline hygiene.
• Rehash old leads and past estimates to revive stalled deals.
• Coordinate with the marketing consultant to track campaigns and follow-ups.
• Liaise between ownership, sales, and marketing to keep campaigns on track.

Skills

CRM management

Lead management

Appointment setting

Marketing coordination

Phone skills

Data entry

Microsoft Office

Organizational skills

Tools

CRM Software

Job description

Benefits:

• Bonus based on performance


• Opportunity for advancement


• Paid time off


• Training & development


• Competitive salary


• Free uniforms

Lead Management & Marketing Coordinator

Turn Every Lead Into a Booked Appointment. No Cold Calling. No Two Days Alike.

Do you love the phone, thrive on a full plate, and get a rush from turning a \"maybe\" into a committed appointment? We're a fast-growing, veteran and family-owned home-services company looking for someone sharp, quick on their feet, and impossible to rattle, to run our lead pipeline — and help keep our marketing engine firing on all cylinders.

Compensation & Benefits

• $18–$24 per hour, depending on qualifications for this position


• Weekdays, Professional environment, Training provided, Paid time off, Bonus opportunities, Career progression opportunities

About Us

We're a fast-growing, family and veteran-owned home-services company specializing in premium insulation solutions that make Kentucky homes more comfortable, more efficient, and more affordable to heat and cool. With two thriving territories and a reputation built on integrity, craftsmanship, and customer care, we help homeowners solve real problems every day. Our team is tight-knit, driven, and committed to delivering a first-class experience from the very first phone call to the final walkthrough. If you're looking to join a company where your work truly matters, you'll feel right at home with us.

The Role

This is a front-line lead management, appointment-setting, and marketing coordination role — not a typical office job. You'll own our inbound leads and turn them into booked appointments, and you'll also be the go-to person helping our marketing consultant track, coordinate, and execute the campaigns and rehash pushes that keep our pipeline full. Some days you're heads-down in the CRM; other days you're getting pulled in three directions at once. Both are the job.

This is NOT a typical office manager job. This is a lead management, follow-up, appointment-setting, and marketing coordination role.

What You'll Do

Lead Management & Appointment Setting

• Own inbound leads from every source — web inquiries, call-ins, lead-gen partners — no cold calling, ever.


• Be the first voice of the business: professional, friendly, confident, and quick on the draw.


• Run our systems: our CRM and our Speed-to-Lead Pipeline Manager (automated texting, calling, emailing).


• Set high-quality appointments for our sales team by building rapport and educating prospects on the value of our services.


• Rehash old leads and past estimates to bring stalled deals back to life.


• Keep data clean, organized, and current across every system.


• Monitor lead flow across both territories so nothing slips through the cracks.

Marketing Coordination & Rehash Support

• Be the point person for our marketing consultant, tracking, coordinating, and helping execute the campaigns, rehash pushes, and follow-up initiatives she has in motion.


• Keep marketing tasks and deadlines organized so nothing gets dropped between her plans and our team's execution.


• Help monitor lead and campaign performance, flagging what needs attention and following up on action items.


• Liaise between ownership, sales, and marketing so everyone's rowing in the same direction.


• Handle basic office coordination as needed — but your #1 job is lead conversion and keeping the marketing wheels turning.

Who You Are

• A juggler by nature. You can be mid-task, get pulled away by a call from the owner or our marketing consultant, pivot and execute on the spot, then pick up right where you left off — without dropping a beat.


• Detail-oriented and extremely organized — you thrive when handling a lot of moving parts at once.


• A self-starter who doesn't need to be babysat. You see what needs to be done and do it.


• Great on the phone — confident, clear, polite, and able to guide the conversation.


• Quick to understand customer needs, ask the right qualifying questions, and confidently move the right prospects into scheduled appointments.


• A fast learner who picks up new software, scripts, and processes quickly.


• Comfortable with Microsoft Office and navigating a PC and browser-based tools.


• Cool under pressure — able to juggle multiple leads, tasks, and interruptions without losing track or getting overwhelmed.

Please note: health insurance benefits are not currently offered for this position.

Why This Job Matters

You are the heartbeat of our sales pipeline. If a lead isn't handled quickly, professionally, and with energy — it's gone. We need someone who takes ownership of that process, keeps our marketing efforts on track behind the scenes, and genuinely enjoys turning inquiries into booked appointments.

If you're ambitious, unflappable, and excited to be a key player in our growth, we want to meet you.