Lead, Campus Visitor Experience & Engagement

University of Colorado; Boulder (CO); On-site; USD 80,000 - 105,000; Full time

Job summary

CU Boulder in Boulder, CO is seeking an Assistant Director of Visitor Experience to lead design, planning, and execution of our signature visit experiences, elevating storytelling and visitor engagement to strengthen recruitment outcomes.

The role champions innovative tour concepts, tests new technologies, and uses data to evolve campus guest experiences, working within Enrollment Management to showcase CU Boulder’s academic story.

Qualifications

• Experience in event management or visitor programs.
• Ability to design engaging campus experiences and interpret data.

Responsibilities

• Introduce innovative program models with interdisciplinary showcases that allow guests to personalize pathways based on their interests.
• Create pilot programs to explore emerging experience technologies, inclusive storytelling frameworks, or creative visitor pathways.
• Pilot new tour formats to better align with audience needs and evolving recruitment trends.
• Explore creative uses of campus spaces and interactive touchpoints to tell CU Boulder’s story in dynamic ways.
• Embed user experience testing into program development to ensure each iteration is more efficient and scalable.

Skills

Event planning

User experience

Storytelling

Cross-functional collaboration

Job description

CU Boulder in Boulder, CO is seeking an Assistant Director of Visitor Experience to lead design, planning, and execution of our signature visit experiences, elevating storytelling and visitor engagement to strengthen recruitment outcomes.

The role champions innovative tour concepts, tests new technologies, and uses data to evolve campus guest experiences, working within Enrollment Management to showcase CU Boulder’s academic story.