Lead BI Architect for Performance Marketing (Remote)

Launch Potato; Los Angeles (CA); Remote; USD 120,000 - 150,000; Full time

Job summary

Launch Potato is seeking a Lead BI Developer to own the reporting infrastructure powering decision-making across Credit Cards, Make Money/Manage Money, Banking, and Marketplace verticals. You will partner with Yield, Paid Media, and Account Management teams to uncover meaningful trends and drive action.

The role requires 7+ years in BI/analytics, strong SQL and LookML skills, and experience turning messy data into trusted insights that influence business decisions.

Qualifications

• Expert SQL with unstructured data handling.
• Proven ability to own reporting end-to-end.
• Ability to optimize performance marketing data.
• Advanced LookML development or equivalent in BI tools.
• Curiosity and business acumen to partner with teams.

Responsibilities

• Own the reporting infrastructure powering decision-making across verticals.
• Collaborate with Yield, Paid Media, and Account Management teams to uncover trends.
• Standardize dashboards and enable self-service analytics across teams.
• Translate business questions into analytics and actionable insights.
• Ensure data sources and downstream impacts are understood before changes.

Skills

SQL proficiency

Reporting ownership

Performance marketing optimization

LookML development

Curiosity & growth

Tools

LookML

Power BI

Tableau

Job description

Launch Potato is seeking a Lead BI Developer to own the reporting infrastructure powering decision-making across Credit Cards, Make Money/Manage Money, Banking, and Marketplace verticals. You will partner with Yield, Paid Media, and Account Management teams to uncover meaningful trends and drive action.

The role requires 7+ years in BI/analytics, strong SQL and LookML skills, and experience turning messy data into trusted insights that influence business decisions.