Law Firm Growth SDR — Schedule Impactful Diagnostics

How To MANAGE a Small Law Firm; Miami (FL); On-site; USD 50,000 - 80,000; Full time

Job summary

How to Manage a Small Law Firm (HTM) is seeking a Sales Development Representativ​e / Appointment Setter to connect with prospective law firm owners and qualify them for a 60-minute Diagnostics with our New Member Specialists.

You will respond to inbound inquiries, follow up with campaign and event leads, and drive qualified appointments while ensuring accurate qualification, consistent follow-through, and timely attendance.

Qualifications

• Experience in appointment setting and sales development with proven outbound and inbound outreach.
• Strong phone communication, listening skills, and ability to build rapport with business owners.
• Experience using a CRM to document conversations and manage follow-up and handoffs.

Responsibilities

• Respond to inquiries by phone, email, and text using HTM outreach procedures.
• Confirm ownership, understand business goals, and assess fit against HTM criteria.
• Explain the 60-minute Diagnostic; direct deeper conversations to a New Member Specialist.
• Book qualified owners into calendar availability; confirm contact details and time zone.
• Follow up with interested prospects and manage various lead sources and campaigns.
• Support appointment confirmations and automated reminders; coordinate with the New Member Specialist.
• Help recover cancellations and reschedule as needed; update follow-up plans.
• Maintain GoHighLevel records: source, notes, preferences, outreach history, status.
• Provide the New Member Specialist with a clear handoff and summary of goals and history.
• Participate in review, coaching, and feedback; adhere to communication preferences.

Skills

Appointment setting

Sales development

Inside sales

CRM usage

Phone communication

Time zone management

Follow-up

Tools

GoHighLevel (GHL)

Job description

How to Manage a Small Law Firm (HTM) is seeking a Sales Development Representativ​e / Appointment Setter to connect with prospective law firm owners and qualify them for a 60-minute Diagnostics with our New Member Specialists.

You will respond to inbound inquiries, follow up with campaign and event leads, and drive qualified appointments while ensuring accurate qualification, consistent follow-through, and timely attendance.