LATAM Luxury Marketing & Operations Leader

Panerai; Miami (FL); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Health savings account

Paid time off

Wellness reimbursement

Employee assistance

401(k) matching

Volunteer days

Job summary

Panerai in Miami seeks a strategic, entrepreneurial senior marketer to lead Marketing & Communications, Sales Operations, Boutique Management, and Retailer Go-to-Market initiatives across Latin America. You will partner with HQ and manage one direct report, driving brand desirability, client experience, and revenue growth through data-driven initiatives.

Reporting to the Brand Director, you will work across E-commerce, Wholesale, Boutique Operations, Marketing, and Events, ensuring alignment

Qualifications

• 5–10 years of progressive experience across marketing, communications, retail and sales operations.

Responsibilities

• Define marketing priorities and annual plan in collaboration with HQ and LATAM teams.
• Localize Panerai's brand narrative for Latin America and adapt product launches.
• Manage the LATAM CRM strategy and client journeys with HQ.
• Oversee e-commerce content, pricing, and availability for local markets.
• Drive events, partnerships, and budget optimization for ROI.
• Strengthen boutique performance and client engagement across LATAM retailers.

Skills

CRM proficiency

Strategic planning

Budget management

Data analytics

Multilingual

Stakeholder management

Event coordination

Tools

Salesforce

Looker

SAP

Job description

Panerai in Miami seeks a strategic, entrepreneurial senior marketer to lead Marketing & Communications, Sales Operations, Boutique Management, and Retailer Go-to-Market initiatives across Latin America. You will partner with HQ and manage one direct report, driving brand desirability, client experience, and revenue growth through data-driven initiatives.

Reporting to the Brand Director, you will work across E-commerce, Wholesale, Boutique Operations, Marketing, and Events, ensuring alignment