KOL BD Manager/ Lead

Toobit; United States; Remote; USD 90,000 - 150,000; Full time

Job summary

Toobit is seeking a Business Development Manager/Leader to build and manage relationships with regional affiliates, KOLs, and trading partners. You will drive high-quality traffic, execute campaigns, and expand the regional user base.

You will recruit top affiliates, develop incentive plans, and coordinate local promotions while monitoring industry trends to optimize ROI. Strong English communication and relationship skills are essential in this crypto-focused role.

Qualifications

• 2–3 years in BD or affiliate marketing in crypto.
• Familiar with user acquisition models and trading behaviours.
• Experience with agents/KOLs and referral rebate systems.
• Strong interpersonal skills and relationship building.
• Excellent verbal and written communication in English.
• Ability to work under pressure and execute

Responsibilities

• Identify, recruit, and manage top-performing affiliates and trading agents.
• Develop custom incentive plans to boost performance.
• Maintain relationships with KOLs and marketing channels for long-term cooperation.
• Execute KOL marketing strategy, track results, and adjust for ROI.
• Coordinate local promotional campaigns and events.
• Keep abreast of global industry developments and competitor movements; strategize actions

Skills

Interpersonal skills

Relationship building

Verbal communication

Written communication

English proficiency

Job description

Overview

As a Business Development Manager/Leader, you will be responsible for building and managing relationships with key affiliates, KOLs, and trading partners in your region. You will bring in high-quality traffic, execute campaigns, and help grow Toobit's regional user base.

Responsibilities

• Identify, recruit, and manage top-performing affiliates and trading agents.
• Develop custom incentive plans to boost performance.
• As a representative of company, to maintain good relationship with KOLs and marketing channels to achieve long term cooperation
• Be responsible for the execution and performance of KOL marketing strategy, track and analyse channel cooperation results and make adjustments to ensure optimal performance and maximum ROI.
• Coordinate local promotional campaigns and events.
• Keep abreast of global industry developments trends and competitor movements and strategize corresponding actions

Requirements

• 2-3 years in BD or affiliate marketing in the crypto industry.
• Familiar with user acquisition models and trading behaviors.
• Has worked with agents/KOLs and understands referral rebate systems.
• Excellent interpersonal and relationship building skills
• Good verbal and written communication skills in English.
• Good patience and sense of responsibility
• Work well under pressure, strong in execution

We regret that only shortlisted candidates will be notified.