Junior Performance Marketer Mainstream

One of the Top 15 Largest & Fastest-Growing AI Companies in the World with 50 Million Users; United States; Teletrabalho; USD 55 000 - 85 000; Tempo integral

Resumo da oferta

Smartscale is seeking a hands-on performance marketing contributor to help optimize high-volume paid acquisition across major platforms in the United States. You will assist in managing channels, ensure proper tracking, and build scalable funnels while supporting data-informed decisions.

The role emphasizes experimentation, data analysis, and collaboration with product and content teams to improve landing page performance. A fast-paced environment and ownership mindset are essential.

Qualificações

• Minimum 1 year of experience in performance marketing or user acquisition.
• Fluent in English with clear communication.

Responsabilidades

• Assist in daily management of paid acquisition channels or DSPs (Meta, TikTok, Google).
• Support scalable acquisition funnels with tracking and data insights.
• Participate in testing loops by creating ad concepts and organizing assets.
• Monitor campaigns and dashboards; flag performance anomalies.
• Pull, clean and organize performance data for weekly/monthly reviews.
• Maintain internal reporting documents and dashboards.
• Assist in landing page testing and conversion rate improvements.
• Document and implement systems to speed up creative testing.

Ferramentas

Voluum

GA4

Dashboards

Descrição da oferta de emprego

We are one of the Top 15 Largest & Fastest-Growing AI Companies in the World with 50 Million Users, shaping what it means to connect with AI and redefining relationships with our flagship product, the world’s largest AI companionship platform. Our products are governed by a proprietary moderation system, ensuring safety and ethical development. This role offers a key, hands-on opportunity to execute and optimize high-volume paid acquisition channels, reporting directly to the Chief Marketing Officer.

Responsibilities

• Assist in the daily management of core paid acquisition channels or DSPs (e.g. Meta, TikTok, Google, etc.)
• Support the creation of scalable acquisition funnels by ensuring proper tracking implementation and gathering data insights
• Actively participate in the testing loop by preparing new ad concepts, organizing creative assets, and setting up audience tests
• Monitor campaign and funnel performance using our core tools (Voluum, GA4, internal dashboards) and promptly flag any critical changes or performance anomalies
• Pull, clean, and organize performance data (CPA, ROAS, retention) to support weekly and monthly strategic reviews
• Maintain and update internal reporting documents and dashboards
• Support the creative briefing process by gathering performance data and communicating required asset changes and successful angles to the content team
• Collaborate with Product and Content teams to assist in the launch and testing cycles for landing pages, focusing on conversion rate improvements
• Assist in documenting and implementing systems designed to streamline creative testing speed and reduce fatigue
• Build initial rapport with key traffic source representatives, assisting the Senior team in managing communications and reporting performance
• Research and document potential new acquisition opportunities (networks, formats, tools, etc.)
• Stay up-to-date on platform rules, policy changes, and algorithm shifts

Experience Level

Minimum 1 year of experience required in performance marketing or user acquisition

Platform Knowledge

Explored and understand the basic structures of major ad platforms (like Meta, TikTok, Google, etc.)

Analytical & Creative Skills

Good eye for what makes an ad hook effective, and strong analytical skills (comfortable with data/Excel) to learn how to translate data into creative briefs

Communication Skills

Fluent in English and can clearly articulate thoughts and findings

Work Ethic

Motivated, takes full ownership of tasks, commits to achieving goals, thrives in a fast-paced environment and prioritizes execution and speed

Curiosity & Learning

Meticulous with data, strong desire to learn the why behind performance, actively seeks feedback and eager to grow in paid acquisition