Junior Paid Media Insights & Reporting Analyst

Equiliem; New York (NY); On-site; USD 58,000 - 63,000; Full time

Benefits offered by this job

Medical Insurance

Vision & Dental Insurance

Life Insurance

Matching 401(k)

Commuter Benefits

Employee Discounts & Rewards

Payroll Payment Options

Job summary

Equiliem in New York, NY is looking for a Jr. Paid Media Reporting Analyst to support global paid media reporting and campaign performance analysis.

You will collaborate with marketing managers and BI teammates to aggregate data, ensure accuracy, and deliver actionable insights. The role requires a bachelor’s degree and 1–2+ years in paid media analytics, with hands-on experience in Google Ads, DV360, CM360, and analytics tools like Google Analytics.

Qualifications

• Bachelor's degree required.
• 1–2+ years in a paid media analyst role.
• Knowledge of paid media metrics, attribution, and benchmarks.
• Experience with ad servers and paid media platforms.
• Experience with MMPs, esp. Kochava.
• Experience with web analytics tools (Adobe Analytics or Google Analytics).
• Data analysis with Excel, Tableau, Data Studio or Looker; dashboard creation.
• Strong communication and proactive work style.
• Ability to work in a fast-paced agile environment.
• Background in media, app marketing, or entertainment is a plus.

Responsibilities

• Analyze campaign performance and translate data into insights.
• Ensure data accuracy and quality of raw campaign inputs.
• Maintain naming conventions.
• Create data visuals for marketing reporting.
• Provide strategic recommendations on targeting, partner mix, and budget.
• Bridge BI/Data Engineering and Marketing teams to improve workflows.

Skills

Data analysis

Dashboard creation

Communication

Agile work style

Global reporting

Education

Bachelor's degree

Tools

CM360

Google Ads

DV360

Kochava

Adobe Analytics

Google Analytics

Excel

Tableau

Data Studio

Looker

Meta Business Manager

Job description

Equiliem in New York, NY is looking for a Jr. Paid Media Reporting Analyst to support global paid media reporting and campaign performance analysis.

You will collaborate with marketing managers and BI teammates to aggregate data, ensure accuracy, and deliver actionable insights. The role requires a bachelor’s degree and 1–2+ years in paid media analytics, with hands-on experience in Google Ads, DV360, CM360, and analytics tools like Google Analytics.