Internet Sales Manager- RideNow Concord

RideNow Group; Concord (NC); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Health & Wellness benefits

401(k) retirement savings

Paid time off & holidays

Employee discounts on powersports gear

Job summary

RideNow Group in Concord, NC seeks an Internet Sales Manager to drive online inquiries, convert digital prospects, and ensure an exceptional customer experience from click to delivery.

You will manage CRM records, collaborate with the sales floor, and lead internet sales associates to meet monthly targets in a fast-paced, high-energy environment.

Qualifications

• Previous experience in automotive or powersports internet sales, BDC, or sales management preferred.
• Proficiency with dealership CRM platforms, inventory management tools, and digital marketing channels.
• Exceptional written and verbal communication skills to effectively connect with digital buyers.

Responsibilities

• Respond promptly to internet sales leads, phone inquiries, and online requests with speed and professionalism.
• Guide online customers through product selection, financing options, and trade-in evaluations to set appointments and close deals.
• Maintain and optimize customer database records in the CRM for diligent follow-up and pipeline tracking.
• Collaborate with floor sales managers, F&I teams, and showroom staff for seamless hand-offs and visits.
• Ensure website inventory listings, photos, pricing, and specs are accurate and appealing to prospective buyers.
• Provide an outstanding, high-touch customer experience that reflects the RideNow brand.
• Recruit, source, train, and manage performance for internet sales associates to optimize team results.
• Handle daily operational leadership, team scheduling, and performance tracking as assigned.
• Promote and sell extended warranty products, protection plans, parts, and accessories to maximize value.
• Consistently achieve or surpass monthly and quarterly sales targets, conversion benchmarks, and revenue goals.

Skills

Proven sales experience

Tech & CRM savvy

Strong communication

Goal-oriented

Powersports passion

Safety awareness

Fast-paced environment

Tools

CRM platforms

Inventory management tools

Digital marketing channels

Job description

About RideNow Group

Founded in 1983, RideNow Powersports has grown into the nation’s premier destination for powersports enthusiasts. Representing iconic brands like Honda, Yamaha, Polaris, and Can-Am across dozens of nationwide dealerships, we live and breathe high- energy adrenaline. From motorcycles, ATVs, and side‑by‑sides to personal watercraft, premium gear, and top‑tier service, we deliver the ultimate freedom on wheels and water.

The Opportunity

Are you ready to turn your passion into a high-octane career? We’re looking for a sharp, driven Internet Sales Manager to join our fast‑paced team at RideNow Powersports. In this role, you’ll be driving lead generation, managing online sales inquiries, converting digital prospects into dealership visits, and ensuring an exceptional customer experience from click to delivery.

What You’ll Own & Achieve:

• Manage Digital Inquiries: Respond promptly to internet sales leads, phone inquiries, and online requests with speed, professionalism, and accuracy.
• Drive Sales Conversion: Guide online customers through product selection, financing options, and trade‑in evaluations to set appointments and close deals.
• CRM & Lead Management: Maintain and optimize customer database records in the CRM to ensure diligent follow‑up and pipeline tracking.
• Collaborate with Sales Team: Work closely with floor sales managers, F&I teams, and showroom staff for seamless customer hand‑offs and dealership visits.
• Showcase Inventory Online: Ensure website inventory listings, photos, pricing, and specs are accurate and appealing to prospective buyers.
• Deliver Exceptional Service: Provide an outstanding, high‑touch customer experience that reflects the thrill and quality of the RideNow brand.
• Oversee Internet Sales Associates: Recruit, source, lead, train, support, and manage performance for internet sales associates to optimize team results, ensure accountability, and maintain consistency across digital sales operations.
• Execute Management Duties: Handle daily operational leadership, team scheduling, performance tracking, and other key administrative and supervisory duties as assigned.
• Upsell Protection & Accessories: Promote and sell extended warranty products, protection plans, parts, and accessories to maximize transaction value and customer satisfaction.
• Meet & Exceed Sales Goals: Consistently achieve or surpass monthly and quarterly sales targets, conversion benchmarks, and revenue goals.

Requirements

What Brings You to the Team:

• Proven Sales Experience: Previous experience in automotive or powersports internet sales, BDC, or sales management preferred.
• Tech & CRM Tech‑Savvy: Proficiency with dealership CRM platforms, inventory management tools, and digital marketing channels.
• Strong Communication Skills: Exceptional written and verbal communication skills to effectively connect with digital buyers.
• Goal‑Oriented Drive: High motivation to reach sales targets, boost conversion rates, and deliver top‑tier results.
• Powersports Passion: Enthusiasm for motorcycles, ATVs, UTVs, or personal watercraft is a huge plus!
• Safety First mindset: Ability to safely navigate active dealership premises, vehicle lots, and showrooms around foot traffic and moving vehicles.
• Loud & Dynamic Environment: Comfort working in loud environments with frequent motorcycle noise, maintaining continuous situational awareness (head on a swivel) around active showroom and warehouse traffic.

Why You’ll Love Working Here

At RideNow Group, we’re powered by people. Our team of over 2,000 passionate crew members drives our success nationwide. Whether you’re an active rider or fueled by professional growth, working at RideNow means joining a high‑energy, supportive environment where customer service and dedication to the ride come first.

• Health & Wellness: Comprehensive Medical, Dental, Vision, Pharmacy, and Telemedicine options (effective 1st of the month after 30 days), plus HSA and FSA plans.
• Financial Security: 401(k) retirement savings, company‑paid Life & AD&D, Short‑/Long‑Term Disability, and supplemental insurance options.
• Work‑Life Balance: Competitive paid time off accrual (~10 days annually for full‑time team members) plus paid store holidays.
• Exclusive Perks: Generous employee discounts on powersports vehicles, gear, parts, and accessories, plus an EAP and Pet Discount Plan.

Equal Opportunity Employer

RideNow Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, or any other status protected by applicable laws.

Work Type

On‑Site

Position Type

Full Time