Internal Comms Lead: Change, Intranet & Storytelling

Verve, a Credit Union; Oshkosh (WI); On-site; USD 90,000 - 130,000; Full time

Job summary

Verve, a Credit Union, seeks a Senior Strategic Communications Specialist to lead internal communications, align priorities, and guide enterprise storytelling. You will partner with senior leaders, translate priorities into clear plans, and manage the intranet strategy to keep team members connected and informed.

You will shape communications for organizational change, sponsor engagement, and culture-building initiatives, ensuring timely, meaningful updates across channels.

Qualifications

• Bachelor’s degree in communications, public relations, journalism, marketing, business, or related field; equivalent experience may be considered.
• Five (5) years of progressively responsible communications experience.
• Five (5) years leading internal, corporate, or enterprise communications initiatives.
• Experience developing and executing communication strategies for organizational initiatives and business priorities.
• Experience supporting organizational change, employee engagement, and leadership communications.
• Experience managing digital communication channels, intranet platforms, or content management systems.

Responsibilities

• Develop and execute Verve's internal communications strategy to support business priorities and organizational goals.
• Create communication plans for strategic initiatives, organizational change, and enterprise-wide priorities.
• Partner with leaders across the organization to identify communication needs, opportunities, and risks.
• Establish communication standards and best practices that promote clarity, consistency, and effectiveness.
• Monitor communication effectiveness and recommend improvements to strengthen understanding and engagement.
• Lead communication planning for organizational change, business initiatives, and major projects.
• Partner with project teams and leaders to build awareness, understanding, and readiness for change.
• Identify communication risks and recommend approaches that support successful adoption and implementation.
• Ensure team members receive timely, meaningful communication during periods of change.
• Own Verve's intranet strategy, governance, content standards, and editorial calendar.
• Ensure the intranet serves as a trusted and engaging destination for team members.
• Write, edit, and publish intranet articles, organizational updates, leadership messages, and culture stories.
• Continuously improve content effectiveness, user experience, and channel performance.
• Identify the most effective channels to deliver communications and reach intended audiences.
• Bring Verve's purpose, values, culture, and strategic priorities to life through meaningful storytelling.
• Partner with HR, Learning & Development, and business leaders to support engagement, recognition, and culture-building initiatives.
• Highlight stories that celebrate team members, reinforce desired behaviors, and showcase impact across the organization.
• Develop communication resources and talking points for leaders as needed.
• Serve as a trusted communications partner to leaders across the organization.
• Develop organizational announcements, leadership talking points, presentations, communication toolkits, and key messages.
• Translate complex concepts and business initiatives into communications that are clear, relevant, and easy to understand.
• Support communication efforts that increase transparency, alignment, and connection to Verve's strategic direction.
• Other duties as assigned.

Skills

Strategic communications

Internal communications

Intranet management

Content creation

Leadership communications

Stakeholder engagement

Education

Bachelor’s degree in Communications or related field

Tools

Content Management Systems

Job description

Verve, a Credit Union, seeks a Senior Strategic Communications Specialist to lead internal communications, align priorities, and guide enterprise storytelling. You will partner with senior leaders, translate priorities into clear plans, and manage the intranet strategy to keep team members connected and informed.

You will shape communications for organizational change, sponsor engagement, and culture-building initiatives, ensuring timely, meaningful updates across channels.