Intellectual Property Growth Strategist

Ballard Spahr LLP; Atlanta (GA); Hybrid; USD 145,000 - 165,000; Full time

Benefits offered by this job

Hybrid work schedule (3 days in office

Job summary

Ballard Spahr LLP seeks a Business Development Manager to support the IP practice, collaborating with leadership, attorneys, and marketing colleagues to drive growth and strengthen client relationships.

The role focuses on developing BD plans, maintaining a rolling pipeline, and coordinating marketing activities across practices. A bachelor's degree and five years of legal marketing experience are required, with strong writing and communication skills essential.

Qualifications

• Bachelor’s degree and at least five years of legal marketing experience, with IP exposure preferred.
• Strong writing, editing, verbal communication, project management, and analytical skills.
• Proficiency with CRM platforms and marketing databases; ability to manage multiple priorities.
• Collaborative, client-focused mindset with ability to build relationships with attorneys and clients.
• Some travel may be required; willingness to work beyond standard hours.

Responsibilities

• Work with Department Chairs and Practice Group Leaders to create and implement strategic BD plans.
• Develop and maintain a rolling pipeline of targets and opportunities.
• Provide BD coaching in group and one-on-one settings.
• Support lawyers in development of their BD plans.
• Coordinate BD efforts across practices and industries.
• Provide IP content and positioning for pitches, proposals, and RFPs.
• Lead IP-related proposal responses when needed.
• Oversee events, sponsorships, and other marketing/communications activities.
• Build relationships with key organizations as market-facing ambassadors.

Skills

Communication

Detail oriented

Project management

Interpersonal skills

Analytical abilities

Education

Bachelor's degree

Tools

CRM platforms

Marketing databases

BD technologies

Job description

Ballard Spahr LLP seeks a Business Development Manager to support the IP practice, collaborating with leadership, attorneys, and marketing colleagues to drive growth and strengthen client relationships.

The role focuses on developing BD plans, maintaining a rolling pipeline, and coordinating marketing activities across practices. A bachelor's degree and five years of legal marketing experience are required, with strong writing and communication skills essential.