Integrated Media Planner: Data-Driven Growth

Attention Arc; Village of Irvington (NY); Híbrido; USD 60.000 - 75.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work model

401(k)

Medical, Dental & Vision plans

Parental Leave

Descripción de la vacante

Attention Arc in Irvington, NY is seeking a Media Planner to develop and optimize integrated media plans that connect client objectives with audience insights. You will own day‑to‑day planning, collaborate across disciplines, and use research and performance data to make informed recommendations.

The role requires 2–4 years in media planning, proficiency with Excel and PowerPoint, and familiarity with Nielsen measurement tools.

Formación

• 2–4 years in media planning, preferably in an agency or integrated environment.
• Experience with Nielsen measurement tools and syndicated audience research platforms.
• Strong Excel and PowerPoint skills for plans, budgets, and presentations.

Responsabilidades

• Develop and manage integrated media plans aligned with client objectives and budgets.
• Evaluate channels and placements based on audience behavior and performance goals.
• Prepare planning documentation, budgets, and performance reports.
• Collaborate with cross‑functional teams to optimize campaigns and deliver insights.

Conocimientos

Media planning

Media math

Nielsen tools

Excel

PowerPoint

Campaign analysis

Herramientas

Nielsen

Syndicated research platforms

Descripción del empleo

Attention Arc in Irvington, NY is seeking a Media Planner to develop and optimize integrated media plans that connect client objectives with audience insights. You will own day‑to‑day planning, collaborate across disciplines, and use research and performance data to make informed recommendations.

The role requires 2–4 years in media planning, proficiency with Excel and PowerPoint, and familiarity with Nielsen measurement tools.