Senior Integrated Media Planner: Hybrid, Data-Driven Growth

True Media; Minneapolis (MN); Hybrid; USD 70,000 - 110,000; Full time

Benefits offered by this job

Hybrid work schedule

401(k) retirement plan

Paid holidays

Insurance coverage (medical, dental, V

Casual dress

Job summary

True Media is hiring an Integrated Media Specialist to design and implement cross-channel media plans that align with client objectives. You will translate strategies into actionable campaigns across traditional and digital channels, guiding activation teams to successful execution.

The role requires coordination with analytics, vendor partners, and client stakeholders to optimize investment and measure impact.

Qualifications

• Bachelor’s degree in advertising, marketing, or communications required or equivalent experience.
• Strong ability to translate client objectives into integrated media plans.
• Experience guiding activation teams to execute plans across channels.

Responsibilities

• Develop integrated media plans across traditional and digital channels.
• Align media strategies with client goals and audience insights.
• Collaborate with activation teams to create cohesive tactical plans.

Skills

Media planning

Analytics

Communication

Cross-functional collaboration

Education

Bachelor’s degree in advertising, marketing, or communications

Tools

RFPs

Vendor negotiations

Campaign measurement tools

Job description

True Media is hiring an Integrated Media Specialist to design and implement cross-channel media plans that align with client objectives. You will translate strategies into actionable campaigns across traditional and digital channels, guiding activation teams to successful execution.

The role requires coordination with analytics, vendor partners, and client stakeholders to optimize investment and measure impact.