Integrated Media Planning Associate - Entry Level, Hybrid

IPG Health, LLC; New York (NY); Hybrid; USD 41,000 - 50,000; Full time

Job summary

Omnicom's OMD in New York is seeking an Associate, Integrated Media Planner to support a major consumer brand across traditional and digital channels. You will learn media planning fundamentals while collaborating with senior planners and buyers.

You will assist with data gathering, tracking, and campaign coordination, and gain exposure to measurement, optimization, and AI-assisted insights to drive business results.

Qualifications

• Bachelor's degree from an accredited four-year college or university.
• 0–1 year of professional experience, including internships.
• Proficiency in Microsoft Office (Excel, PowerPoint, Word).
• Strong interest in media planning, advertising, and consumer behavior.
• Excellent organizational skills and attention to detail.
• Strong communication and collaboration skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.

Responsibilities

• Partner with strategy, investment, and cross-functional teams to support campaign planning and execution.
• Maintain media trackers, reports, and planning documents.
• Gather and organize data to support media recommendations and presentations.
• Update media flowcharts, timelines, and campaign deliverables.
• Assist with campaign coordination to ensure plans are executed accurately and on schedule.
• Support development, measurement, and optimization of integrated media plans.

Skills

Media planning

Advertising

Consumer behavior

Attention to detail

Organizational skills

Communication

Collaboration

Time management

Education

Bachelor's degree

Tools

Microsoft Excel

Microsoft PowerPoint

Microsoft Word

Job description

Omnicom's OMD in New York is seeking an Associate, Integrated Media Planner to support a major consumer brand across traditional and digital channels. You will learn media planning fundamentals while collaborating with senior planners and buyers.

You will assist with data gathering, tracking, and campaign coordination, and gain exposure to measurement, optimization, and AI-assisted insights to drive business results.