Integrated Marketing Specialist

Radio One; Dallas (TX); On-site; USD 60,000 - 80,000; Full time

Job summary

A leading media company is seeking an Integrated Marketing Specialist in Dallas, TX. The role involves business-to-business sales, developing new sales opportunities, and maintaining client relationships. The ideal candidate is creative, motivated, and has a successful track record in sales.

Qualifications

• 5 years business-to-business sales experience, preferably in media.
• Successful track record working with major accounts.

Responsibilities

• Business-to-business sales and management of accounts.
• Prospecting and developing new sales opportunities.
• Creation of client-focused sales plans to meet/exceed goals.

Skills

Creativity

Communication

Relationship Building

Education

5 years business-to-business sales experience

Tools

CRM

Job description

Job Position : Integrated Marketing Specialist

Reports to : General Sales Manager

FLSA : Exempt(OSS)

Status : Full-time

The Radio One story began simply with a dream and one radio station. Forty years, 13 markets, and 70 stations later, we are an urban media empire, spanning multiple media platforms. We are in your ears with Reach Media / Radio One, on your televisions with TV One, and may even be the name behind your favorite website, with our digital platform Interactive One. Information is power, and our mission here at Radio One, Inc. is simple, to be the most trusted media source in the African American community. At Radio One, we pride ourselves on hiring people who are dedicated and continue to challenge the norm, while embracing a corporate culture built on creativity and passion. We are our employees' biggest fans, and it is our daily mission to attract, develop, and retain the brightest stars in the business.

ESSENTIAL RESPONSIBILITIES :

• Business-to-business sales, and superior management of both large and small accounts
• Prospecting, cold calling, and development of new sales opportunities
• Creation of client-focused sales plans to meet / exceed goals, and ensure client needs are met
• Ideate with leadership for creative innovative nuance for market promotion based on target audience
• Participation in team / market efforts, meetings, and events
• Assisting with collection efforts from clients
• Generate plans for the senior client list and reoccurring business to promote extensive plan years
• Creation of client-focused sales plans to meet / exceed goals in conjunction with Target and Key Account development

KNOWLEDGE / SKILLS / ABILITIES :

• Highly motivated and creative individual who is looking for ways to innovate
• Committed to building and developing new relationships
• Maintaining and building strong relationships with new and existing clients
• Professional demeanor, and excellent verbal and written communication and customer service skills
• Successful track record working with major accounts
• Web sales and CRM experience is a plus
• Knowledge in the following industries, radio, digital, marketing, advertising is a plus
• Submit to a criminal background check
• Legal right to work in the United States

EDUCATION and / or EXPERIENCE

5 years business-to-business sales experience, with experience in media preferable.

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employee will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. The company reserves to modify duties and this job description without advance notice. This position is at-will unless otherwise issued a fully executed agreement. We are Equal Opportunity Employer, are committed to creating a diverse and inclusive company culture, and that your team does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other protected status under the law. 2025

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Integrated Marketing Specialist • Dallas, TX, United States