Local SEO Manager

Rankings.io; St. Louis (MO); Remote; USD 75,000 - 90,000; Full time

Job summary

A leading company is seeking a Local SEO Manager to drive local content growth for law firms. The role involves mentoring junior staff, managing local listings, and strategizing with clients to enhance their SEO performance. This position offers remote work, unlimited PTO, and comprehensive health insurance.

Benefits

Unlimited PTO

3% match Simple IRA

100% health insurance

Qualifications

• 5+ years experience in SEO within an agency environment.
• Strong knowledge of Local SEO best practices.

Responsibilities

• Guide and mentor junior staff in Local SEO.
• Create local strategies using Google My Business.
• Assemble reports and present recommendations to clients.

Skills

Local SEO

Client Management

Keyword Research

Project Management

Tools

Google My Business

Semrush

Ahrefs

WordPress

Shopify

Magento

Job description

The Local SEO Manager will have experience with Local SEO, a passion for establishing strong relationships with their clients, a natural curiosity for website optimization, the ability to partner with content marketing to drive hyper-local content growth, and a knack for being proactive in pursuing growth opportunities for their book of business. At Rankings.io, we are committed to providing end-to-end SEM services, including content creation, technical optimization, and keyword strategy for law firms looking for aggressive growth across multiple digital platforms.

Responsibilities

• Guide and mentor junior staff where necessary and consistently serving the department as a role model for the junior staff on the team
• Work with an established service client managing their local listings and demonstrating an advanced understanding of Local SEO
• Communicate regularly with clients and internal team to discuss goals and deliver results
• Create local strategies with the client using their Google My Business to maintain accurate location data
• Utilize business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the relationship and client investments
• Strategize and oversee team members to come up with creative solutions for our clients
• Assemble reports to develop and present recommendations for clients and rank software to gauge progress and inform the client of the value being provided
• Partner with Marketing to identify geographic keywords to attract local customers and ensure the development of high-quality, optimized local content for the website
• Identifying critical client/account issues and escalating them to appropriate executives in a timely manner
• Keep up with the Local SEO (national and local) and AI industry through blogs, publishers, competitive research, etc. and regularly sharing thought leadership
• Expected to retain existing business, while pursuing profitable growth opportunities for assigned client account, both in SEO investments and cross-channel upsells
  
  
  

Requirements

• 5+ years experience doing SEO work for clients within an agency environment
• 3+ years of experience in local SEO or local SEO listings management for enterprise brand(s)
• 2 years client facing experience
• Desire to lead local strategy for large-growth SEO client
• Strong knowledge of Local SEO best practices, Google My Business, GBP API and experience managing and optimizing local listings
• Familiarity with Local SEO principles for landing pages, reviews, ratings, and citations management
• Experience with keyword research/data mining tools and competitive analysis (Semrush, Ahrefs, etc)
• Google Apps (Docs, Sheets, Slides) and Internet proficiency are required
• Experience working directly on websites (general knowledge of CMS such as WordPress, Shopify, or Magento is a plus)
• Proven track record of successful project management and multi-tasking skills with the ability to hit and exceed deadlines required
  
  
  

Benefits

• Starting from $75,000; pay commensurate with experience
• Work remotely from home
• Unlimited PTO
• 3% match Simple IRA
• 100% health insurance (including fully employer-funded coverage)

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  IT Services and IT Consulting

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