Influencer Strategy Lead — Luxury Brands

Adelphi Group; New York (NY); Sur place; USD 74 000 - 85 000; Plein temps

Résumé du poste

Weber Shandwick in New York is seeking a Manager, Influencer Strategy to lead influencer-led campaigns and integrated programs for key consumer brands.

You will develop strategies, manage budgets, mentor junior staff, and maintain daily client contact while coordinating cross-functional teams across strategy, creative, and media.

The role requires 5–7 years in consumer marketing and a strong command of social platforms and influencer relationships.

Qualifications

• 5-7 years of experience in consumer marketing.
• Strong written and verbal communication.
• Ability to manage multiple client programs and budgets.
• Proficiency with Word, PowerPoint, Excel and Outlook.
• Detail-oriented with clear deliverables.

Responsabilités

• Lead execution of multiple client programs and budgets.
• Maintain daily client contact as a trusted advisor.
• Coordinate cross-functional team integration (strategy, creative, integrated media specialists, influencer).
• Translate strategies into tactical plans; ensure team deliverables align with strategies.
• Develop messaging for clients and oversee the creation of media strategies that take an integrated approach to driving awareness.
• Proactively support and suggest improvements and new ideas to exceed client expectations by leveraging industry knowledge and experience.
• Demonstrate financial acumen in the areas of budgeting, billing and staffing.

Description du poste

Weber Shandwick in New York is seeking a Manager, Influencer Strategy to lead influencer-led campaigns and integrated programs for key consumer brands.

You will develop strategies, manage budgets, mentor junior staff, and maintain daily client contact while coordinating cross-functional teams across strategy, creative, and media.

The role requires 5–7 years in consumer marketing and a strong command of social platforms and influencer relationships.