Influencer Strategy Lead

Weber Shandwick; Los Angeles (CA); Vor Ort; USD 74.000 - 85.000; Vollzeit

Zusammenfassung

Weber Shandwick seeks a Manager, Influencer Strategy to join our West Coast team. The role requires crafting influencer-led campaigns, managing budgets, and serving as a strategic advisor to clients across luxury lifestyle, food and design spaces.

Responsibilities include leading multi-client programs, building influencer relationships, and delivering integrated media strategies with strong storytelling and clear metrics for success.

Qualifikationen

• 5–7 years of experience in consumer marketing or related field.
• Deep understanding of influencer landscape and integrated campaigns.
• Ability to lead multiple client programs and manage budgets.

Aufgaben

• Lead executional leadership of multiple client programs and budgets.
• Maintain daily client contact and advise on strategy.
• Coordinate cross-functional teams and translate strategies into tactical plans.
• Develop messaging and media strategies with an integrated approach.
• Drive influencer strategies for yearlong plans and launches.
• Manage influencer relationships and monitor content performance.

Kenntnisse

Influencer Marketing

Client Management

Strategic Thinking

Storytelling

Communication

Team Leadership

MS Office

Social Tools

Attention to Detail

Creative Thinking

Tools

Media Databases

Social Tracking Tools

Influencer Management Systems

Jobbeschreibung

Weber Shandwick seeks a Manager, Influencer Strategy to join our West Coast team. The role requires crafting influencer-led campaigns, managing budgets, and serving as a strategic advisor to clients across luxury lifestyle, food and design spaces.

Responsibilities include leading multi-client programs, building influencer relationships, and delivering integrated media strategies with strong storytelling and clear metrics for success.