Influencer Partnerships Lead - Remote

Reflex Media Inc; United States; Remote; USD 55,000 - 75,000; Full time

Job summary

Seeking.com is seeking an Influencer Marketing Specialist who will own influencer partnerships, negotiate with creators, and manage campaigns across TikTok, Instagram, YouTube, and more. You’ll oversee budgets, timelines, content deliverables, and performance optimization to drive brand discovery and ROI.

You’ll collaborate with Talent managers, agencies, photographers, videographers, and internal teams to scale influencer initiatives, including paid and organic UGC, while adapting to trends and

Qualifications

• 3–5 years of experience in influencer marketing, creator partnerships, performance marketing, or digital marketing
• Proven experience managing influencer partnerships from sourcing through campaign execution, reporting and optimization
• Strong understanding of digital marketing fundamentals, including conversion tracking, attribution, funnels, and customer acquisition
• Ability to measure influencer campaign ROI and evaluate performance using KPIs like CPA, CAC, ROAS, and cost per engagement
• Experience managing influencer marketing budgets, negotiating rates, and evaluating investments based on performance

Responsibilities

• Own end-to-end influencer recruitment process from identifying creators to negotiating and securing partnerships
• Independently source, vet, and recruit influencers across TikTok, Instagram, YouTube, Pinterest and emerging platforms
• Build and manage a pipeline of influencers and UGC creators aligned with Seeking's brand and objectives
• Lead influencer outreach, briefs, pitches, relationship development, and negotiations
• Identify high-value creators and secure long-term partnerships
• Develop creator partnerships beyond individual campaigns for ongoing brand initiatives
• Evaluate creator quality and performance to inform decisions
• Own planning and execution of influencer campaigns from concept to launch, reporting, and optimization
• Translate goals into actionable influencer plans, briefs, timelines
• Manage multiple campaigns with budgets, deadlines, and quality expectations
• Oversee content development, approvals, posting schedules, and execution
• Identify challenges and resolve them proactively
• Ensure alignment with brand positioning and priorities
• Take accountability for outcomes and optimize results
• Communicate progress, challenges, and recommendations to leadership
• Collaborate with internal teams and external partners
• Plan influencer events, activations, and experiences
• Coordinate attendance and logistics for events
• Develop and optimize workflows for outreach, onboarding, and reporting
• Maintain influencer databases and relationship management processes
• Stay connected to influencer culture and trends
• Proactively identify opportunities to repurpose successful content across channels
• Own performance tracking and reporting for campaigns
• Establish KPIs and analyze results to inform future efforts
• Prepare recurring performance updates for leadership
• Continue to test new approaches and formats
• Lead cross-functional workstreams and ensure timely deliverables

Skills

Influencer marketing

Creator partnerships

Performance marketing

Digital marketing fundamentals

Campaign optimization

Budget management

Negotiation

Project management

Communication

Travel willingness

Tools

Upfluence

CreatorIQ

Job description

Seeking.com is seeking an Influencer Marketing Specialist who will own influencer partnerships, negotiate with creators, and manage campaigns across TikTok, Instagram, YouTube, and more. You’ll oversee budgets, timelines, content deliverables, and performance optimization to drive brand discovery and ROI.

You’ll collaborate with Talent managers, agencies, photographers, videographers, and internal teams to scale influencer initiatives, including paid and organic UGC, while adapting to trends and