Industry Marketing Associate Director: Growth & Impact

Grant Thornton

Phoenix (AZ)

Hybrid

USD 136,000 - 204,000

Full time

10 days ago
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Job summary

Grant Thornton seeks an Associate Director, Industry Marketing to lead the Industry Marketing team and align industry priorities with a focused marketing agenda. You will partner with Heads of Industry to embed insights, content, and market perspectives into campaigns and growth initiatives.

You will own a portfolio of priority campaigns, drive cross-channel activation, and guide content strategy while measuring impact and ROI.

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field.
  • 10+ years of B2B marketing experience in professional services or consultative environments.
  • Experience leading and developing marketing professionals.
  • Ability to influence senior stakeholders and business leaders.
  • Strong strategic planning, prioritization, and decision-making skills.
  • Excellent content, messaging, and editorial leadership capabilities.
  • Experience managing integrated marketing campaigns and measurable business outcomes.
  • Proficiency in AI-enabled marketing tools and practices.

Responsibilities

  • Lead, coach, and develop Industry Marketing team members.
  • Translate industry priorities into actionable marketing strategies and plans.
  • Own portfolio of priority industry campaigns and initiatives.
  • Lead strategy and planning across channels including social media, paid media, web, webinars, events.
  • Ensure industry content is integrated into campaigns and assets.
  • Define success measures tied to business outcomes and report impact.

Skills

B2B marketing
Leadership
Strategic planning
AI-enabled tools

Education

Bachelor's degree

Tools

AI tools

Job description

Grant Thornton seeks an Associate Director, Industry Marketing to lead the Industry Marketing team and align industry priorities with a focused marketing agenda. You will partner with Heads of Industry to embed insights, content, and market perspectives into campaigns and growth initiatives.

You will own a portfolio of priority campaigns, drive cross-channel activation, and guide content strategy while measuring impact and ROI.

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