Industrial Automation Sales Engineer - Remote Territory Growth

Beckhoff Automation

United States

Remote

USD 90,000 - 140,000

Full time

14 days+

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Benefits offered by this job

Paid time off

12 paid holidays

401(k) with match

Employer-paid health/dental/vision

CarData program

Job summary

Beckhoff Automation USA is seeking a Sales Engineer to join our Central regional team serving the Des Moines, Iowa area. The role blends technical automation know‑how with strategic sales to grow revenue and build trusted customer relationships.

You will lead strategic plans, meet customers in person or virtually, develop BOMs and proposals, and collaborate with engineers to tailor automation solutions. Travel ~35% is expected; remote work model supports regional coverage.

Qualifications

Bachelor’s degree in Engineering, Engineering Technology, or related technical field; or a Business degree with relevant automation industry experience.
Minimum of 5-7 years of experience in a sales or industry-related role.
Hands on experience developing and implementing machine automation solutions (PLC, motion, HMI) as an Application or Controls Engineer.
General automation specialist functioning in a sales support role.
Demonstrated success in technical solution sales, preferably within industrial automation.
Strong understanding of automation hardware and software.
Excellent organizational, analytical, and communication skills, with the ability to engage effectively at all levels of a customer organization.

Responsibilities

Execute a strategic sales plan for the Iowa territory to achieve revenue and growth targets.
Identify and pursue new business opportunities while expanding engagement within existing accounts.
Conduct in-person and virtual customer meetings to uncover needs, deliver tailored automation solutions, and drive deals to close.
Collaborate with the Regional Director to align account strategies and ensure consistent territory execution.
Maintain a structured and accurate sales pipeline, ensuring opportunities progress effectively through each stage of the sales process.
Manage territory forecasting, CRM documentation, and opportunity tracking to ensure accurate reporting and planning.
Analyze sales performance metrics and develop action plans to improve territory effectiveness.
Partner with Application Engineers and other internal experts to support customer technical needs and strengthen long-term relationships.
Represent Beckhoff at trade shows, customer events, and industry conferences to build visibility and foster engagement.
Deepen product and technology knowledge to effectively position Beckhoff’s solutions and communicate value to customers.
Generate bills of materials (BOMs) and proposals based on customer design requirements.
Stay informed about new product releases and industry trends to proactively engage customers.