Impact Marketing Manager: Nonprofit Storyteller

HumanePro; Tucson (AZ); On-site; USD 70,000 - 95,000; Full time

Job summary

Humane Society of Southern Arizona is seeking a Marketing Manager who will plan, execute, and measure multi-channel campaigns aligned with our mission. You will own storytelling, brand voice, and audience engagement to support lifesaving outcomes and donor support.

You will partner with the Art Director and Senior Director of Marketing and Communications to shape annual plans, manage email and social media programs, and produce timely, accurate narratives across websites, campaigns, and reports

Qualifications

• Experience managing multi-channel marketing campaigns for a nonprofit
• Excellent writing and storytelling skills with strong CTAs
• Ability to convey stories through photos/videos
• Strong social media strategy and digital engagement
• Experience with email campaigns and advertising
• Skilled in analyzing data and adjusting strategies
• Experience recruiting volunteers or staff is a plus

Responsibilities

• Develops and drives marketing campaigns in coordination with key stakeholders
• Partners with Art Director to shape the annual marketing plan and serve as contact for requests
• Owns development of impact stories from collection to completion
• Writes and edits copy for marketing deliverables ensuring brand voice
• Manages email campaigns including calendar, approvals, and segmentation
• Manages social media presence and content calendar across platforms
• Supports media relations with press releases and interviews
• Tracks monthly campaign performance and adjusts strategy accordingly

Skills

Multi-channel marketing

Storytelling & content creation

Brand management

Email marketing

Social media strategy

Analytics & reporting

Communication skills

Education

Bachelor's degree in marketing, communications, journalism, English, or related field

Tools

Adobe Creative Suite

Asana

Canva

Buffer

Job description

Humane Society of Southern Arizona is seeking a Marketing Manager who will plan, execute, and measure multi-channel campaigns aligned with our mission. You will own storytelling, brand voice, and audience engagement to support lifesaving outcomes and donor support.

You will partner with the Art Director and Senior Director of Marketing and Communications to shape annual plans, manage email and social media programs, and produce timely, accurate narratives across websites, campaigns, and reports