Brand & Story Architect for Social Impact

Indy Humane; Carmel (IN); On-site; USD 70,000 - 100,000; Full time

Job summary

IndyHumane seeks a Communications & Marketing Manager to lead integrated communications and marketing across storytelling, digital content, media relations, branding, and campaigns. This role supports fundraising priorities and drives engagement with Indianapolis and the broader community.

The position combines strategic development with hands-on execution, working with external partners and internal stakeholders to tell IndyHumane’s story and advance its mission as the organization grows.

Qualifications

• Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, Nonprofit Management, or a related field preferred
• An equivalent combination of relevant education, training, and professional experience may be considered
• Minimum five (5) years of progressively responsible professional experience in communications, marketing, public relations, journalism, digital marketing, or a related field required
• Demonstrated experience developing and implementing communications or marketing strategies required
• Demonstrated experience creating digital content and managing organizational social media platforms required
• Experience with email marketing, website content management, and digital analytics required
• Experience developing media relationships, responding to media requests, or securing earned media required
• Demonstrated professional writing, editing, proofreading, and storytelling experience required
• Experience coordinating multiple communications projects, campaigns, deadlines, and stakeholders required
• Experience managing, mentoring, supervising, or helping build a communications or marketing function preferred

Responsibilities

• Lead integrated communications and marketing strategy to advance IndyHumane’s mission, priorities, fundraising initiatives, and strategic goals
• Translate programs, outcomes, and impact into compelling communications and campaigns that engage audiences
• Develop annual plans, goals, budgets, timelines, and performance measures
• Partner with senior leaders to align communications with fundraising campaigns and donor engagement
• Identify opportunities to increase visibility and community engagement
• Monitor trends and analytics to inform strategy and performance
• Establish processes and workflows for organizational communications
• Evaluate performance and adjust strategies based on outcomes
• Protect and apply IndyHumane’s brand, voice, and visual identity across materials
• Provide guidance on brand standards and messaging across departments
• Review and approve communications to maintain consistency and professionalism
• Strengthen IndyHumane’s reputation within Indianapolis and Central Indiana
• Develop creative narratives for storytelling across channels
• Write and edit content for social media, email, website, newsletters, and media materials
• Collaborate with Development and programs to support donor engagement and campaigns
• Manage external partners, vendors, and projects to meet priorities and timelines
• Build and lead a future communications/marketing function as needed

Skills

Strategic thinking

Storytelling

Content development

Social media management

Media relations

Project management

Education

Bachelor’s degree in Communications, Marketing, PR, Journalism, Nonprofit Management, or related field

Tools

Email marketing

Web content management

Digital analytics

Job description

IndyHumane seeks a Communications & Marketing Manager to lead integrated communications and marketing across storytelling, digital content, media relations, branding, and campaigns. This role supports fundraising priorities and drives engagement with Indianapolis and the broader community.

The position combines strategic development with hands-on execution, working with external partners and internal stakeholders to tell IndyHumane’s story and advance its mission as the organization grows.