Hybrid Senior Product Marketing & Pricing Leader

PDI Technologies, Inc.; Alpharetta (GA); Hybrid; USD 170,000 - 250,000; Full time

Benefits offered by this job

Competitive salary

Quarterly perks

Hybrid work arrangements

Learning & development

Job summary

PDI Technologies, Inc. in Alpharetta, GA is seeking a Principal Product Marketing & Pricing Manager to shape positioning, packaging, pricing, and go-to-market strategies for our software solutions.

You will collaborate across Marketing, Product, Sales, Finance, and Legal to translate customer insights into compelling value and monetization frameworks. The role drives pricing architecture, tiering, and commercial models, leveraging market research, willingness-to-pay analysis, and financial

Qualifications

• Bachelor's degree in marketing, business, economics, finance, or related field.
• 8+ years in product marketing, pricing, monetization, commercialization, or related roles, preferably within B2B SaaS, software, data, or enterprise technology.
• Demonstrated experience developing product positioning, messaging, value propositions, and go-to-market strategies.
• Experience developing or influencing pricing and packaging strategies for technology products or solutions.

Responsibilities

• Lead product positioning, messaging, value propositions, and differentiated narratives that clearly communicate the value of our solutions to customers and the market.
• Develop and execute go-to-market strategies for new products, capabilities, enhancements, and strategic initiatives.
• Build and own pricing and packaging strategy, including product tiering, price points, packaging structures, discounting approaches, and monetization frameworks.
• Evaluate and recommend commercial models, including subscription, usage-based, and other approaches appropriate for software, data, AI, and emerging capabilities.
• Conduct customer, market, buyer, and competitive research to identify trends, needs, opportunities, and implications for product positioning, pricing, and commercialization.

Skills

Product marketing

Pricing strategy

Monetization

B2B SaaS

Cross-functional

Go-to-market

Education

Bachelor's degree

Job description

PDI Technologies, Inc. in Alpharetta, GA is seeking a Principal Product Marketing & Pricing Manager to shape positioning, packaging, pricing, and go-to-market strategies for our software solutions.

You will collaborate across Marketing, Product, Sales, Finance, and Legal to translate customer insights into compelling value and monetization frameworks. The role drives pricing architecture, tiering, and commercial models, leveraging market research, willingness-to-pay analysis, and financial