Hybrid Product Manager - Digital Experimentation

JetBlue; New York (NY); Hybrid; USD 91,000 - 129,000; Full time

Job summary

JetBlue is seeking a Product Manager for Experimentation and Optimization to lead discovery, delivery, and execution of digital tests across loyalty, inspiration, booking, and other journeys. You will work with crews across Engineering, Analytics, Design, and Commercial teams to drive measurable revenue and conversion improvements.

You will translate opportunities into clear requirements, maintain a prioritized backlog, and ensure tests are scoped, feasible, and customer-centered, contributing

Qualifications

• Bachelor's degree in Business, Product Management, or related field; or 4+ years of relevant work experience as alternative.
• 3+ years delivering digital products or customer-facing experiences in cross-functional teams.
• Experience turning hypotheses into measurable experiments and backlog items.
• Experience using data and product metrics to inform decisions and improve digital experiences.

Responsibilities

• Lead product discovery, definition, development, and delivery of digital tests and optimization capabilities.
• Develop and maintain a backlog and roadmap aligned toJetBlue priorities and commercial outcomes.
• Elicit, document, and manage requirements, user stories, acceptance criteria, and success metrics.
• Collaborate with Engineering, Analytics, Design, and Commercial partners to balance user experience with business value.
• Track and communicate experiment performance, KPIs, learnings, and risks.
• Drive consistency in experimentation standards and platform usage across Digital.

Skills

Product management

Cross-functional collaboration

Experimentation

Data-driven decisions

A/B testing

Digital commerce

Education

Bachelor's Degree in Business or related

High School Diploma/GED + 4 years experience

Tools

Dynamic Yield

Optimizely

ChatGPT

Job description

JetBlue is seeking a Product Manager for Experimentation and Optimization to lead discovery, delivery, and execution of digital tests across loyalty, inspiration, booking, and other journeys. You will work with crews across Engineering, Analytics, Design, and Commercial teams to drive measurable revenue and conversion improvements.

You will translate opportunities into clear requirements, maintain a prioritized backlog, and ensure tests are scoped, feasible, and customer-centered, contributing