Hybrid Marketing Manager for Banking & Wealth

Financial Narrative; Irvine (CA); Hybrid; USD 80,000 - 90,000; Full time

Benefits offered by this job

401(k) Plan with 6% Match

Company-paid Life Insurance

Tuition Reimbursement

Fitness Reimbursement

Paid Time Off

Paid Holidays

Associate perks & incentives

Job summary

Sunflower Bank, N.A. is seeking an energetic Marketing Manager to join our Corporate Marketing Department. This full-time, hybrid role will lead campaigns, coordinate with executives, and drive marketing strategies for private wealth products in a regulated banking environment.

You will oversee content creation, marketing programs, and ROI analysis while ensuring brand integrity and regulatory compliance. Open to qualified candidates in Irvine and other locations.

Qualifications

• College degree in Marketing, Business, English, or Journalism, or equivalent experience.
• 5-7 years of marketing experience in banking, private banking, investment management, wealth management, or a regulated sales industry preferred.
• Past expertise in MarTech tools and data platforms (CRM systems, marketing automation, analytics dashboards, and social media tools).
• Excellent written and verbal communication and presentation skills.
• Ability to organize, multi-task, work independently on several projects and meet deadlines.
• Ability to provide accurate work; exceptional attention to detail and proofreading.

Responsibilities

• Collaborate with Marketing Director to develop campaigns aligned with corporate goals.
• Establish and maintain relationships with executives and stakeholders; influence strategy.
• Support private wealth products with marketing strategies and deliverables.
• Develop and manage marketing programs including collateral, website content, email marketing.
• Evaluate partnerships, sponsorships, events, and advertising opportunities; track ROI.
• Write copy and aid in the creation of marketing collateral and ads.
• Manage vendor projects and relationships; conduct market research and analysis.
• Ensure brand consistency and compliance with laws and policies.

Skills

Strong communication skills

Campaign planning

Project management

Education

College degree in Marketing/Business/English/Journalism

5-7 years marketing experience in banking/wealth management

Tools

MarTech tools

CRM systems

Marketing automation

Analytics dashboards

Social media tools

Job description

Sunflower Bank, N.A. is seeking an energetic Marketing Manager to join our Corporate Marketing Department. This full-time, hybrid role will lead campaigns, coordinate with executives, and drive marketing strategies for private wealth products in a regulated banking environment.

You will oversee content creation, marketing programs, and ROI analysis while ensuring brand integrity and regulatory compliance. Open to qualified candidates in Irvine and other locations.