Hybrid Influencer & Creator Partnerships Lead

Lands' End; New York (NY); Hybrid; USD 90,000 - 110,000; Full time

Benefits offered by this job

Paid time off

Health, dental, vision

Disability benefits

Job summary

Lands' End in New York is seeking an Influencer & Collaborations Manager to own the hands-on development and execution of influencer, creator, and brand collaboration programs. This is a builder and operator role: you personally source and vet talent, negotiate and manage contracts, write creative briefs, shepherds content from brief to publication, and manage budgets and payments.

This role owns the brand’s tiered creator model and annual collaboration calendar, turning brand priorities into a

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• 5+ years of experience in influencer marketing, creator partnerships, brand partnerships, or related marketing disciplines.
• Experience negotiating and managing influencer, talent, or partnership agreements.
• Strong understanding of creator marketing, social platforms, and emerging content trends.

Responsibilities

• Execute influencer and creator programs from talent sourcing and contracting through content launch and reporting.
• Manage a tiered creator network, including affiliate, gifting, and seeding programs that support ongoing creator engagement.
• Negotiate partnership terms, manage contracts, and coordinate deliverables with creators, talent representatives, agencies, and internal partners.
• Develop creative briefs that align creator content with brand and seasonal priorities.
• Support the planning and execution of brand collaborations and partnership opportunities.
• Track program performance, manage budgets, and provide recommendations based on results.
• Partner across marketing, merchandising, creative, and legal teams to ensure successful program execution and compliance with brand and FTC guidelines.

Skills

Marketing

Influencer marketing

Negotiation

Project management

Creative briefs

Budget management

Education

Bachelor's degree

Job description

Lands' End in New York is seeking an Influencer & Collaborations Manager to own the hands-on development and execution of influencer, creator, and brand collaboration programs. This is a builder and operator role: you personally source and vet talent, negotiate and manage contracts, write creative briefs, shepherds content from brief to publication, and manage budgets and payments.

This role owns the brand’s tiered creator model and annual collaboration calendar, turning brand priorities into a