Hybrid E-commerce CRO Specialist | Convert More Sales

Placements24; Myrtle Beach (SC); Hybrid; USD 57,000 - 88,000; Full time

Benefits offered by this job

Competitive annual salary

Hybrid work model

Medical aid and retirement plan

Professional development budget

Collaborative team environment

Job summary

Placements24 is partnering with a client seeking a highly analytical E-commerce Conversion Rate Optimization (CRO) Specialist to join their marketing team in East London. You will identify opportunities to improve website user experience, streamline conversion funnels, and drive sales performance on the ecommerce platform.

You will conduct user research, analyze website data, design and implement A/B tests, and collaborate with UX/UI designers and developers to translate insights into effective

Qualifications

• Proven CRO experience in ecommerce.
• Data-driven approach with proven conversion improvements.
• Experience with user research methodologies and data analysis.
• Strong communication and cross-functional collaboration skills.
• Proficiency with CRO tools: Google Optimize, Optimizely, VWO, Hotjar.

Responsibilities

• Develop and execute a comprehensive CRO strategy to maximize conversion rates on the e-commerce website.
• Conduct user research, usability testing, and heuristic analysis to identify friction points in the customer journey.
• Analyze website data, user behaviour, and A/B test results using tools like Google Analytics, Hotjar, or similar platforms.
• Design, implement, and manage A/B tests and multivariate tests on website elements, landing pages, and checkout processes.
• Collaborate closely with UX/UI designers and developers to translate insights into effective website enhancements.
• Monitor and report on CRO performance, providing clear insights and recommendations for continuous improvement.

Skills

CRO

A/B testing

User research

Data analysis

UX collaboration

Tools

Google Optimize

Optimizely

VWO

Hotjar

Job description

Placements24 is partnering with a client seeking a highly analytical E-commerce Conversion Rate Optimization (CRO) Specialist to join their marketing team in East London. You will identify opportunities to improve website user experience, streamline conversion funnels, and drive sales performance on the ecommerce platform.

You will conduct user research, analyze website data, design and implement A/B tests, and collaborate with UX/UI designers and developers to translate insights into effective