Hybrid BD & Marketing Coordinator — Legal Practice

DLA Piper; Baltimore (MD); Hybrid; USD 50,971 - 67,502; Full time

Benefits offered by this job

Hybrid work schedule

Medical/Dental/Vision insurance

401(k)

Job summary

DLA Piper is seeking a Senior Marketing & BD professional to support targeted client growth across Data Privacy, Protection and Security, and Labor & Employment practices. The role partners with attorneys and the BD & Marketing team to advance strategic initiatives and measurable outcomes.

You will manage marketing collateral, events, webinars, RFPs, directory submissions, and client communications, while maintaining CRM data and experience records.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3 years’ direct experience serving in a marketing and business development role in a large law firm or professional services environment.
• Proficiency with MS Word/Excel/PowerPoint/Teams; experience with Co-Pilot and Microsoft Dynamics is desirable.
• Law firm experience is preferable but not required.
• Collaborative team player with attention to detail and ability to manage multiple priorities.

Responsibilities

• Supports client targeting and cross-selling initiatives.
• Supports practice group events, industry sponsorships, and webinars.
• Collaborates with the Pursuits & Directories team on content generation for RFPs and pitches.
• Manages, updates, and develops marketing collateral, pitch materials, and website and social media content.
• Tracks and maintains experience and credentials across all subgroups in firm systems and base slides.
• Contributes to marketing campaigns and targeted client outreach as a cross-functional team member.
• Gathers and maintains data points to measure ROI.
• Drafts directory submissions and industry awards.
• Coordinates internal and external communications, including client alerts, newsletters, press releases and ads.
• Masters firm systems, such as CRM and experience database, to harness client intelligence and create efficiencies in process.
• Performs other duties as assigned.

Skills

Collaborative

MS Word/Excel/PowerPoint/Teams

Attention to detail

Time management

Strong written communication

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

MS Word/Excel/PowerPoint/Teams

Co-Pilot

Microsoft Dynamics

Job description

DLA Piper is seeking a Senior Marketing & BD professional to support targeted client growth across Data Privacy, Protection and Security, and Labor & Employment practices. The role partners with attorneys and the BD & Marketing team to advance strategic initiatives and measurable outcomes.

You will manage marketing collateral, events, webinars, RFPs, directory submissions, and client communications, while maintaining CRM data and experience records.