Hospice Referral Growth Strategist

Talentify; Cary (NC); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Competitive Pay

401(k) with Company Match

Career Advancement Opportunities

National & Local Recognition Programs

Teammate Assistance Fund

Medical, Dental, Vision Insurance

Job summary

Gentiva Hospice is seeking a Hospice Care Consultant (HCC), a strategic sales professional who champions compassionate care and builds strong referral partnerships across hospitals, home health agencies, SNFs, clinics, and physician offices. This role focuses on educating healthcare professionals about hospice options, driving early referrals, and planning targeted marketing initiatives.

You will work independently and with clinical and operations teams to grow admissions while upholding

Qualifications

• Bachelor's degree or equivalent experience in business, marketing or communications.
• Minimum 2 years in healthcare sales, business development, or referral marketing.
• Strong relationships with physicians, hospitals, SNFs, home health professionals.
• Prior hospice, palliative care, or home health experience is a plus.
• Excellent communication, presentation, and time-management skills.
• Proficiency in Microsoft Office and CRM platforms.
• Sensitivity to the needs of terminally ill patients and families.
• Proven track record of meeting or exceeding admissions and census targets.

Responsibilities

• Educate, inform, and inspire confidence in our services to ensure proper patient referrals.
• Identify new referral opportunities by calling on hospitals, home health agencies, SNFs, assisted living, clinics, and physician offices.
• Engage healthcare professionals in meaningful conversations about patient needs and hospice options.
• Plan and execute strategic marketing initiatives to increase awareness and drive referral growth.
• Represent Gentiva Hospice at community events, professional associations, and in-services.
• Serve as a resource and advocate for patients and families, promoting early referrals.

Skills

Healthcare sales

Business development

Referral marketing

Relationship building

Communication

CRM proficiency

MS Office

Hospice experience

Time management

Education

Bachelor's degree in business/marketing/communications or equivalent

Tools

CRM platforms

Microsoft Office Suite

Job description

Gentiva Hospice is seeking a Hospice Care Consultant (HCC), a strategic sales professional who champions compassionate care and builds strong referral partnerships across hospitals, home health agencies, SNFs, clinics, and physician offices. This role focuses on educating healthcare professionals about hospice options, driving early referrals, and planning targeted marketing initiatives.

You will work independently and with clinical and operations teams to grow admissions while upholding