Hospice Community Partnerships Lead

Automatic Data Processing, Inc.; Troy (MI); Sur place; USD 75 000 - 90 000; Plein temps

Avantages offerts par ce poste

Bonus Incentive Plan

Health & Life Insurance

401(k) Retirement Plan

Tuition Reimbursement

Licensing & Certification Renewal Reim

Paid Time Off

Mileage Reimbursement

Résumé du poste

Crossbridge Hospice in Troy, MI is seeking a Community Liaison to drive business development and strengthen ties with referral partners, patients and caregivers. This role sits at the intersection of healthcare services and the local community, requiring proactive outreach and relationship building.

You will lead B2B, B2C, and DTC engagement, identify in-services, represent the organization at events, and collaborate with hospitals and senior living communities.

Qualifications

• Proven experience in healthcare marketing, sales, or community outreach.

Responsabilités

• Identify opportunities for in-services in the health care community.
• Build and maintain strong relationships with referral sources such as hospitals, physician offices, senior living communities, and other healthcare providers.
• Identify and pursue new business opportunities to grow patient census across service lines.
• Represent the organization at community events, health fairs, and professional networking functions.
• Educate patients, families, caregivers, and legal representatives on the benefits and services offered through Hospice.
• Serve as a compassionate and knowledgeable resource to guide families through the enrollment process.
• Develop relationships with medical staff offices, hospitals and nursing homes; act as a consultant to medical staff and hospital committees, as required to provide hospice and end-of-life information.
• Facilitate seamless communication between referral sources and internal clinical teams.
• Ensure timely follow-up on referrals and maintain accurate documentation of outreach activities.
• Provide formal and informal education opportunities with physicians, physician office staff, hospital social workers/discharge planners/patient unit staff, nursing home staff and staff in community agencies.
• Collect and analyze data of referral patterns from all referral sources, to include physicians, social workers, discharge planners, hospital vs community physicians and SNFs.
• Maintain a thorough knowledge of the community’s health care market, competition, consumer demands and governmental policies which influence the agency’s outreach goals and access for patients/families
• Act as the face of the organization in the local market, promoting brand awareness and trust.
• Monitor market trends and competitor activity to inform strategic planning.

Connaissances

Healthcare marketing

Sales

Community outreach

KPIs

Referral sources

CRM systems

Interpersonal skills

Communication skills

Medicare knowledge

Hospice knowledge

Driver's license

Outils

CRM software

Description du poste

Crossbridge Hospice in Troy, MI is seeking a Community Liaison to drive business development and strengthen ties with referral partners, patients and caregivers. This role sits at the intersection of healthcare services and the local community, requiring proactive outreach and relationship building.

You will lead B2B, B2C, and DTC engagement, identify in-services, represent the organization at events, and collaborate with hospitals and senior living communities.