Hospice Care Transition & Outreach Lead

St. Croix Hospice; Legendary Hills (IN); On-site; USD 48,000 - 72,000; Full time

Job summary

St. Croix Hospice is seeking a Care Transition Coordinator to strengthen referral networks and coordinate marketing activities across regions. You will educate patients and families about hospice care and collaborate with the Director of Patient Services to plan marketing initiatives and budgets.

The role requires strong communication and organizational skills within a collaborative care environment. You will support ongoing training, mentor Care Transition Coordinators, and contribute to

Qualifications

• Bachelor’s degree not required; Associate’s degree accepted in Marketing, Business Admin, Healthcare or related field.
• Strong communications, negotiation and public relations skills are essential.
• Experience with CRM and marketing tools is preferred.

Responsibilities

• Meet admission and call volume targets.
• Coordinates daily sales and marketing operations including implementation of marketing initiatives.
• Build and monitor customer perceptions of St. Croix Hospice as a high‑quality provider of services.
• Documents all sales activity in the CRM per organizational requirements.
• Employs marketing and promotional initiatives to achieve budgetary sales volume projections.
• Maintains market knowledge including government agencies, payer groups, key referral sources, and competitors.
• Enhances communication between patient, family, caregiver, facility, physician team, and hospice vendors.
• Provides education to patients and families about hospice and informed decision making.
• Assists Director of Patient Services/Regional Director in volume projections and budgeting for marketing.
• Monitors resource allocations according to budget constraints.
• Conducts market assessments and develops marketing plans to meet projections.
• Assists with coordinating and scheduling marketing events, vendor fairs, and exhibits.
• Supports training and mentorship of Care Transition Coordinators.
• Assists orientation of new staff in the marketing team.
• Provides leadership in strategic planning for services addressing customer needs.
• Keeps knowledge of marketing best practices and shares with staff.
• Maintains knowledge of community resources and helps customers access them.
• Monitors and reports cost effectiveness of marketing efforts.
• Performs other duties as assigned.

Skills

Communications

Negotiation

Public relations

CRM experience

Marketing operations

Education

Associate's degree

Tools

CRM software

Marketing automation

Job description

St. Croix Hospice is seeking a Care Transition Coordinator to strengthen referral networks and coordinate marketing activities across regions. You will educate patients and families about hospice care and collaborate with the Director of Patient Services to plan marketing initiatives and budgets.

The role requires strong communication and organizational skills within a collaborative care environment. You will support ongoing training, mentor Care Transition Coordinators, and contribute to