High-Energy Live Commerce Host & Content Creator

DryWater; Irvine (CA); On-site; USD 60,000 - 72,000; Full time

Benefits offered by this job

Health insurance

Flexible schedule

Paid time off

Growth opportunities

Inclusive culture

Job summary

DryWater is seeking a high-energy Live Commerce Host & Content Creator to lead daily TikTok Live, Instagram Live, and Shop sessions from our Irvine HQ. You will demonstrate products, engage with a live audience, and turn viewers into customers through authentic, entertaining content.

You will collaborate with marketing and e-commerce teams, build engaging formats, and monitor performance metrics to optimize impact and growth for a fast-growing brand.

Qualifications

• Experience on camera in live video formats is essential.
• Ability to entertain, educate, and sell authentically.
• Familiarity with TikTok and Instagram culture and features.

Responsibilities

• Host daily TikTok Live, TikTok Shop, and Instagram Live sessions.
• Be an energetic on-camera representative of DryWater.
• Demonstrate and explain products, ingredients, benefits, flavors, and use cases.
• Engage with viewers in real time and answer questions.
• Drive product discovery, engagement, and sales through live commerce.
• Create urgency around promotions, bundles, launches, and limited-time offers.
• Develop talking points, games, and other entertaining formats.
• Create short-form TikTok, Instagram Reels, and social content between Live sessions.
• Test hooks, offers, and selling techniques to improve performance.
• Collaborate with marketing, social, creative, and e-commerce teams.
• Track live performance: viewers, engagement, conversion rate, revenue.
• Stay ahead of TikTok, Instagram, creator, and social-commerce trends.

Skills

On-camera presence

High energy

Live hosting

Content creation

Sales & persuasion

Platform savvy (TikTok/IG)

Tools

TikTok Live

Instagram Live

Livestreaming

Job description

DryWater is seeking a high-energy Live Commerce Host & Content Creator to lead daily TikTok Live, Instagram Live, and Shop sessions from our Irvine HQ. You will demonstrate products, engage with a live audience, and turn viewers into customers through authentic, entertaining content.

You will collaborate with marketing and e-commerce teams, build engaging formats, and monitor performance metrics to optimize impact and growth for a fast-growing brand.