Health Plan Product Strategy Lead — Hybrid

Blue Shield of CA; Redding (CA); Hybrid; USD 170,000 - 210,000; Full time

Job summary

Blue Shield of CA is seeking a seasoned Product Strategist, Consultant to drive product strategy, roadmaps, and portfolio direction for Individual & Family plans and other lines. You will translate market insights, customer needs, and regulatory requirements into actionable strategies that boost growth, retention, affordability, and member experience.

The role demands deep ACA guidance knowledge, cross-functional leadership, and strong project management to own complex initiatives.

Qualifications

• Requires a bachelor's degree or GED with 4 years of related experience; MBA/MPH strongly preferred.
• 7+ years of experience in product strategy, product management, or portfolio management in health plan products.
• Deep understanding of ACA guidelines and Individual & Family Plan markets.
• Strong project management, organizational skills, and ability to handle multiple priorities.

Skills

Product strategy

Portfolio management

Cross-functional leadership

Regulatory knowledge

Analytical thinking

Strategic thinking

Problem solving in ambiguity

Stakeholder influence

Education

Bachelor's degree or GED

MBA/MPH preferred

Job description

Blue Shield of CA is seeking a seasoned Product Strategist, Consultant to drive product strategy, roadmaps, and portfolio direction for Individual & Family plans and other lines. You will translate market insights, customer needs, and regulatory requirements into actionable strategies that boost growth, retention, affordability, and member experience.

The role demands deep ACA guidance knowledge, cross-functional leadership, and strong project management to own complex initiatives.