Head of Revenue Strategy & Growth Planning

Rula; Los Angeles (CA); Remote; USD 180,000 - 240,000; Full time

Benefits offered by this job

Remote work

Transparent pay

Health benefits

401(k)

Generous time off

Parental leave

EAP

Dept stipend

Home office stipend

Wellness stipend

Job summary

Rula, a remote-first company, is seeking a Director of Revenue Strategy & Planning to own the operating model for a core B2B unit. This role sits in Revenue Operations and partners with Sales, Marketing, Product, and Finance to design how we grow, build the plan, model targets, and define the funnel.

The ideal candidate has deep B2B go-to-market experience, is comfortable with both data modeling and executive storytelling, and thrives in a fast-paced, cross-functional environment.

Qualifications

• 10+ years in revenue functions, with 5+ in GTM, RevOps, Strategy or related roles in B2B/B2B2C.
• 3+ years of people management experience.
• Demonstrated GTM planning for SMB and Mid‑Market sales teams.
• Strong analytics: derive insights, build forecasts, understand funnel dynamics.
• Excellent written and verbal communication for executive narratives and decks.
• Experience collaborating cross-functionally with Sales, Marketing, Finance, and Product.

Responsibilities

• Own the operating model for a core B2B unit within Revenue Operations.
• Design growth plans, model targets and capacity, and define the sales funnel.
• Turn performance data into clear, executable decisions.
• Sharpen ICPs, improve economics, and guide the team from growth to scale.
• Partner with Sales, Marketing, Product and Finance to land GTM decisions.

Skills

Revenue Ops

GTM strategy

Forecasting

Cross-functional leadership

Executive storytelling

Data-driven decision making

Collaboration with Sales

Sales/Marketing alignment

Tools

Salesforce

Looker

Tableau

PowerBI

Hex

Job description

Rula, a remote-first company, is seeking a Director of Revenue Strategy & Planning to own the operating model for a core B2B unit. This role sits in Revenue Operations and partners with Sales, Marketing, Product, and Finance to design how we grow, build the plan, model targets, and define the funnel.

The ideal candidate has deep B2B go-to-market experience, is comfortable with both data modeling and executive storytelling, and thrives in a fast-paced, cross-functional environment.