Head of Platform Partnerships & Strategy

Publicis Media; New York (NY); On-site; USD 149,000 - 215,000; Full time

Job summary

Publicis Media is seeking a PMX Platform Partnerships Lead in New York to manage relationships with Platform media partners and drive value for PMX clients. You will negotiate terms, track partnership spend, and stay ahead of industry trends to shape strategy and opportunities across PMX platforms.

The role requires strong programmatic media knowledge, negotiation and communication skills, and the ability to coordinate across PMX agencies and clients to deliver measurable results.

Qualifications

• Familiarity with programmatic media strategy and activation.
• Understanding of the ad tech landscape and buying/planning applications.
• Consistent analysis of marketplace fees, features, and platform capabilities.
• Strategic thinking and problem-solving; driving innovation.
• Strong communication and negotiation with partners and internal stakeholders.
• Relationship building with PMX team members and Partners.
• Detail oriented; coordinate efforts across stakeholders.

Responsibilities

• Managing day-to-day business dealings with the Platform Partners including endeavor partnership spend tracking, solving PMX client challenges, evaluating new products & opportunities and pushing for innovation
• Negotiating annual partnership endeavors with key Platform partners as well as rates and fees with non-endeavor partners
• Cultivating Partner relationships to build mutually beneficial business partnerships that drive value for PMX Clients
• Acting as a student of the Platform and Ad Tech marketplace, knowing current trends and opportunities as well as being able to forecast future trends and client needs
• Understanding the needs of PMX Op Co Agencies & Clients to represent them to the marketplace through relationship building and consistent & deliberate interaction
• Knowing and communicating the PMX & Connected Media key investment priorities and needs
• Working with the PMX Platforms & Precision PCOEs and Supply team to drive strategy and product across PM Agencies & Clients

Skills

Programmatic media

Ad Tech landscape

Market analysis

Strategic thinking

Negotiation

Relationship building

Attention to detail

Job description

Publicis Media is seeking a PMX Platform Partnerships Lead in New York to manage relationships with Platform media partners and drive value for PMX clients. You will negotiate terms, track partnership spend, and stay ahead of industry trends to shape strategy and opportunities across PMX platforms.

The role requires strong programmatic media knowledge, negotiation and communication skills, and the ability to coordinate across PMX agencies and clients to deliver measurable results.