Vice President, Platform Partnerships

Publicis Media; New York (NY); On-site; USD 149,000 - 215,000; Full time

Job summary

Publicis Media is seeking a PMX Platform Partnerships Lead in New York to manage relationships with Platform media partners and drive value for PMX clients. You will negotiate terms, track partnership spend, and stay ahead of industry trends to shape strategy and opportunities across PMX platforms.

The role requires strong programmatic media knowledge, negotiation and communication skills, and the ability to coordinate across PMX agencies and clients to deliver measurable results.

Qualifications

• Familiarity with programmatic media strategy and activation.
• Understanding of the ad tech landscape and buying/planning applications.
• Consistent analysis of marketplace fees, features, and platform capabilities.
• Strategic thinking and problem-solving; driving innovation.
• Strong communication and negotiation with partners and internal stakeholders.
• Relationship building with PMX team members and Partners.
• Detail oriented; coordinate efforts across stakeholders.

Responsibilities

• Managing day-to-day business dealings with the Platform Partners including endeavor partnership spend tracking, solving PMX client challenges, evaluating new products & opportunities and pushing for innovation
• Negotiating annual partnership endeavors with key Platform partners as well as rates and fees with non-endeavor partners
• Cultivating Partner relationships to build mutually beneficial business partnerships that drive value for PMX Clients
• Acting as a student of the Platform and Ad Tech marketplace, knowing current trends and opportunities as well as being able to forecast future trends and client needs
• Understanding the needs of PMX Op Co Agencies & Clients to represent them to the marketplace through relationship building and consistent & deliberate interaction
• Knowing and communicating the PMX & Connected Media key investment priorities and needs
• Working with the PMX Platforms & Precision PCOEs and Supply team to drive strategy and product across PM Agencies & Clients

Skills

Programmatic media

Ad Tech landscape

Market analysis

Strategic thinking

Negotiation

Relationship building

Attention to detail

Job description

Company Description

Publicis Media Exchange (PMX) is the investment arm of Publicis Media, supercharging our agencies and clients to drive smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence. PMX is at the forefront of the converging marketplace, solving industry challenges and executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Company Description

Publicis Media Exchange (PMX) is the investment arm of Publicis Media, supercharging our agencies and clients to drive smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence. PMX is at the forefront of the converging marketplace, solving industry challenges and executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Overview

The PMX Platform Partnerships Lead is responsible for managing Publicis Media’s relationships with key marketplace Platform media partners. This role requires critical thinking, leadership, strong communication & negotiation skills as well as a deep understanding of the Platform (Ad Tech/DSP) ecosystem.

Responsibilities

• Managing day-to-day business dealings with the Platform Partners including endeavor partnership spend tracking, solving PMX client challenges, evaluating new products & opportunities and pushing for innovation
• Negotiating annual partnership endeavors with key Platform partners as well as rates and fees with non-endeavor partners
• Cultivating Partner relationships to build mutually beneficial business partnerships that drive value for PMX Clients
• Acting as a student of the Platform and Ad Tech marketplace, knowing current trends and opportunities as well as being able to forecast future trends and client needs
• Understanding the needs of PMX Op Co Agencies & Clients to represent them to the marketplace through relationship building and consistent & deliberate interaction
• Knowing and communicating the PMX & Connected Media key investment priorities and needs
• Working with the PMX Platforms & Precision PCOEs and Supply team to drive strategy and product across PM Agencies & Clients

Qualifications

• Familiarity and experience with programmatic media strategy & activation
• Keen understanding of the ad tech landscape and applications of it for buying and planning
• Consistent analysis of the state of the marketplace, fees, features and capabilities of the various ad tech platforms
• Strategic thinking, problem-solving and effective decision-making: Solving issues that arise, identifying areas for improvement and driving innovation
• Communication and negotiation skills: Effectively communicating with partners and internal stakeholders, negotiating favorable terms, and building consensus
• Relationship building: Cultivating and maintaining strong relationships with PMX team members and Partners
• Detail oriented: Ability to coordinate efforts and requirements across various stakeholders

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $149,340.00 - USD $214,620.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/1/2026.