Head of Performance Marketing & Digital Commerce

Leap Brands; Fort Lee (NJ); On-site; USD 150,000 - 230,000; Full time

Job summary

Leap Brands in New Jersey is seeking a Director of Performance Marketing & Digital Commerce to lead full-funnel growth across owned ecommerce platforms, retail marketplaces, and paid media. You’ll oversee media execution, optimization, and revenue-driving strategies.

You will translate complex analytics into actionable recommendations, partner across ecommerce, media, analytics, UX, CRM, merchandising, and retail teams, and drive ROAS and conversion improvements.

Qualifications

• 10+ years in performance marketing, digital commerce, or growth marketing.
• Strong experience with CRO, analytics, attribution, and full-funnel marketing.
• Experience overseeing marketplace performance in ecommerce environments.

Responsibilities

• Lead enterprise-wide performance marketing across paid media, ecommerce, and retail channels.
• Oversee campaign execution and channel performance across search, social, display, and retail networks.
• Drive ecommerce growth and conversion optimization across major marketplaces.

Skills

Performance marketing

Digital commerce

Analytics

CRO

Leadership

Executive communication

Job description

Leap Brands in New Jersey is seeking a Director of Performance Marketing & Digital Commerce to lead full-funnel growth across owned ecommerce platforms, retail marketplaces, and paid media. You’ll oversee media execution, optimization, and revenue-driving strategies.

You will translate complex analytics into actionable recommendations, partner across ecommerce, media, analytics, UX, CRM, merchandising, and retail teams, and drive ROAS and conversion improvements.