Head of Marketing & Growth Engine

ROAD iD; Covington (KY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Paid time off

401(k) match

Disability insurance

Wellness reimbursements

Tuition discounts

Job summary

ROAD iD Brands is seeking a growth-focused Marketing Leader to run our marketing, eComm, and creative A-team. You’ll direct three brand-dedicated Marketing Managers, an eComm squad, and a Creative group, partnering closely with Edward as CEO.

This is hands-on and strategic, blending data-driven tactics with a human, founder-forward voice. You’ll own the brand growth strategy, budget, forecasting, and external partners, while coaching leaders, exploring new channels, and delivering measurable

Qualifications

• DTC eCommerce expert with a strong performance marketing backbone.
• Fluent in Meta Ads Manager, Google Ads, Klaviyo, Shopify.
• Strong strategic thinking, process-driven, able to whiteboard positioning.
• AI-forward with real AI workflows and practical use cases.
• Hungry, energetic, and a coach-at-heart with leadership experience.
• Not a permission seeker; ships and leads initiatives.

Responsibilities

• Lead marketing, eComm, and creative teams across three brands.
• Own budget ownership and forecasting; own spend and revenue projections.
• Manage external partners; hire, manage, and fire as needed.
• Coach team leaders and lead special projects (new channels, tests, brands).
• Own the marketing scorecard and EOS-based metrics.

Skills

DTC eCommerce

Performance marketing

Meta Ads Manager

Google Ads

Klaviyo

Shopify

Strategic chops

AI-forward

Coaching

EOS

Tools

Meta Ads Manager

Google Ads

Klaviyo

Shopify

Job description

ROAD iD Brands is seeking a growth-focused Marketing Leader to run our marketing, eComm, and creative A-team. You’ll direct three brand-dedicated Marketing Managers, an eComm squad, and a Creative group, partnering closely with Edward as CEO.

This is hands-on and strategic, blending data-driven tactics with a human, founder-forward voice. You’ll own the brand growth strategy, budget, forecasting, and external partners, while coaching leaders, exploring new channels, and delivering measurable